Job Description

Description

Position at Mindshare

Overview of job

The Content+ team @Mindshare is seeking an experienced professional in the space of creating branded content and driving partnerships with 4-5 years of relevant experience. The resource will be responsible for a wide spectrum of projects including content creation across digital medium for one of the global tech brand which is transforming every category they enter with iconic inventions that work, perform and look very different.

Understanding of content marketing ecosystem and the ability to think & develop original content that proves engagement for the brand would be important elements to this role. Will be responsible to understand brand briefs, suggest & evaluate most relevant platforms, drive innovations to create content campaigns.

Reporting of the role: This role reports to the Content+ lead for the relevant portfolio.

3 best things about the job:

1. You get to work on one of the largest brand portfolios in the country

2. You get to create develop and sell award winning ideas

3. Get to work closely with top content platforms across media

Measures of success \xe2\x80\x93

In three months, you would have:

• Figured out the key stakeholders internally on entire client portfolio and present content ideas to them.

In six months, you would have:

• Set up a process to ensure seamless delivery of services to the client

In 12 months, you would have:

• Emerged as the go-to person both internally and the clients for content solutions.

• Become proficient is escalation handling and resolve conflicts.

• Successfully mastered the art of creating content pitches for the client

Responsibilities of the role:

• You will be responsible from bringing in platform neutral content-based ideas for the brand to formulating cross - platforms content strategy basis client briefs
• Brainstorm with team-members to develop new ideas
• Identify & pitch relevant opportunities in sync with brand objectives, topicals and trends
• Liaison with internal & external stakeholders for brand campaigns
• Tracking performance of the campaign and reporting
• End to end project management from planning to execution
• Maintain client and partner relations
• Managing finance
• Negotiations and deal closures
• Share and create Best Practices in content

What you will need:

• Radical thinking

• Great Communication Skills

• Inclination towards fashion, beauty & lifestyle space

• Smart professional who can think on his/her feet

• Quick Decision-Maker

• Solution oriented

• Background in creating Content solutions

• Exposure in writing & scripting would be an added advantage

• Any Graduate/PG (PG preferred)

• 4-5 years of relevant experience

More about Mindshare:

Mindshare is a media services company that accelerates for its clients. Our company values of energy, empathy and impact bind together our diverse global family of 10,000 people from every culture and with every specialist skill you can imagine. You can check out some of our people\xe2\x80\x99s stories on or or hear about the company in their own words . Mindshare is part of GroupM, the world\xe2\x80\x99s leading media investment company, and WPP, the world\xe2\x80\x99s largest advertising holding group.

About India:

GroupM is WPP\xe2\x80\x99s media investment group and the world\xe2\x80\x99s leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, Wavemaker, EssenceMediacom, and mSix&Partners, and cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment) and investment solutions, GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business. Discover more at .

Mindshare