Job Description

Job title - Digital Head, Mindshare Fulcrum, India Overview of job Mindshare Fulcrum is an agency of GroupM, the world\'s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Digital Head to join us. In this role, you will be responsible for driving the digital strategy, innovation, and transformation for the client. The Digital Head will be instrumental in leading our digital initiatives, overseeing digital marketing campaigns, and ensuring the agency stays ahead in the rapidly evolving digital landscape. This role demands a strategic thinker, creative problem-solver, and a visionary leader with a deep understanding of digital technologies and media trends. At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us. Reporting of the role This role reports to the Head - Mindshare Fulcrum, South Asia Role Scope: Create an inspiring Digital Strategy across the Brand, Performance, Commerce & Influencer disciplines to deliver to Client\'s business goals. Exhibit strong business orientation and develop the strategy towards acceleration of business goals Build a digital specialist team to ensure best in class strategy and implementation Collaborate on 1PD strategy and integrate within the Digital strategy Act as a digital thought leader, bring 0-1 thinking. Be seen as the Clients\' trusted advisor on holistic digital strategies and solutions. Foster strong client relationships, ensuring client delight Lead and mentor a team of digital marketing professionals, fostering a culture of creativity, collaboration, and continuous learning. Monitor key performance indicators (KPIs) and analyze digital marketing metrics to measure the effectiveness of campaigns. What you\'ll bring: . Strong understanding of digital technologies, advertising platforms, and marketing automation tools. . Exceptional leadership skills with a track record of building and managing high-performing teams. . Excellent communication and presentation abilities, both written and verbal . Results-oriented mindset, with the ability to drive measurable outcomes and achieve targets. . Great interpersonal skills - there will be a lot of stakeholders from different WPP operating companies to bring together to one coherent strategy . Lead team with a growth mindset . Passionate about \'new\' media communication and evolving technology Minimum qualifications: . Minimum 15-18 years relevant working experience in digital media in both an implementation and leadership capacity . Experience on regional and/or global client businesses (preferably in FMCG) About Mindshare: Mindshare is a media services company that accelerates Good Growth for its clients. Our company values of energy, empathy and impact bind together our diverse global family of 10,000 people from every culture and with every specialist skill you can imagine. You can check out some of our people\'s stories on LinkedIn or Instagram or hear about the company in their own words here. Mindshare is part of GroupM, the world\'s leading media investment company, and WPP, the world\'s largest advertising holding group. About India 2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale. At GroupM India, there\'s never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done. GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it\'s about belonging. We celebrate the fact that everyone is unique and that\'s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

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