About MESKYMesky is a content-driven shopping app focused on "Good for you" products. We have launched Healthy Food and Clean Beauty categories, and are eying several high-growth categories for future growth. As consumers become conscious of the harm done by chemicals to their bodies and mind, there is a large movement towards clean alternatives. Not only does Mesky provide a focus on these products, but it also introduces several game-changing innovations to the shopping platform, to make it more social and community-driven. This leverages the similar mindset of its consumers, entwining them deeper into the community.Discover the rolePosition title - Digital Marketing LeadLocation - GurgaonWe are looking for a Digital Marketing Lead in Gurgaon to spearhead our marketing initiatives for our health food ecommerce platform. In this role, you will develop and implement innovative digital marketing strategies to drive traffic, enhance brand visibility, and increase sales.Minimum 5 years hands-on experience in marketing for a consumer tech platform/D2C brand/Tier-1 marketing agency is preferable.Folks with B2B experience will not be relevant for us now.Key Responsibilities:- Create and execute a comprehensive digital marketing strategy across SEO, SEM, email, and social media.- Optimize the ecommerce website for user experience and conversion rates.- Lead and analyze digital campaigns to measure performance and ROI.- Collaborate with content creators to produce engaging, SEO-friendly content.- Manage and mentor a team of digital marketing professionalsRequired Attributes, Academics and Experience- Bachelor's degree in Marketing or related field.- 5+ years of digital marketing experience, preferably in the health and wellness sector.- Strong analytical skills with proficiency in Google Analytics and digital marketing tools.- Proven track record in managing successful digital campaigns.What You'll love about usA world of opportunity- As part of the team you will work with an elite set of high caliber individuals and your long-term rewards will be amongst the highest across industries.Great Company cultureWe also believe that a great place to work can contribute significantly to personal and professional fulfillment. We are energized by the prospect of going to work every day, and we leave each workday feeling similarly energized and it all begins with an open culture and a work environment that values transparency and freedom. (ref:updazz.com)
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