Job Title: Public Relations SpecialistLocation: Bangalore or RemoteSalary: 5 LPA - 10 LPA:We are launching a new software product that may create a lot of buzz. We are looking for a talented and driven Public Relations Specialist to manage our brand publicity to a new level by creating media attention techniques and spearhead our PR campaigns. The successful candidate will play a critical role in generating buzz and securing media coverage to ensure our new software product reaches a wide audience and establishes a strong market presence.Key Responsibilities:- Develop and implement comprehensive public relations strategies to promote the launch of our new software product.- Build and maintain relationships with key media contacts, journalists, bloggers, and influencers.- Craft compelling press releases, pitches, and media kits that effectively communicate our products value and unique selling points.- Organize and oversee press events, product demonstrations, and media briefings to generate excitement and coverage.- Monitor media coverage, and analyze the effectiveness of PR campaigns using various metrics and reporting tools.- Collaborate closely with marketing, product, and executive teams to ensure cohesive messaging and alignment on PR initiatives.- Respond to media inquiries and prepare company representatives for interviews and press engagements.- Manage crisis communications and provide strategic counsel on sensitive PR issues.- Keep abreast of industry trends and competitor activities to identify PR opportunities and challenges.Qualifications:- Bachelors degree in Public Relations, Communications, Journalism, Marketing, or a related field.- Proven experience (3+ years) in public relations, preferably within the tech or software industry. - Strong network of media contacts and a proven track record of securing high-profile media coverage.- Exceptional writing, editing, and verbal communication skills. - Ability to craft compelling narratives that resonate with diverse audiences. - Experience organizing and managing press events and media briefings.- Ability to work in a fast-paced environment, prioritize tasks, and meet tight deadlines.- Strong analytical skills and the ability to measure and report on the success of PR campaigns.- Proactive, creative thinker with a strategic mindset and a passion for technology.Nice to Have:- Familiarity with product launches and software market or online business.- Experience with social media management and digital marketing.Job Type: Full-timePay: \xe2\x82\xb9500,000.00 - \xe2\x82\xb91,000,000.00 per yearSchedule: