Company DescriptionPGD is a center of expertise catering to international markets on a full spectrum of digital, data and tech services. Also, an interconnected network, with a diversity of talent- a never sleeps machine of creation that continuously grows and mutates, to become a more efficient and a collaborative system, that delivers outstanding work. The PGD team in India boasts of over 1000+ specialists across Mumbai, Gurgaon, Pune and Bengaluru certified across all major platforms - Amazon, Facebook Blueprint, Google Adwords, Google Shopping, SA 360, Data Studio and more. With solid expertise in Search, Programmatic, Data engineering, Data sciences, Ecommerce, Consulting and Development, the team supports a host of Publicis operations across US, Europe and Asia and their multinational clients.Your responsibilities as a Media Performance Associate Manager (Programmatic) -
\xef\x82\xb7 Manage multichannel programmatic campaigns (desktop, mobile, and video) while troubleshooting campaign delivery and performance issues
\xef\x82\xb7 Conduct full analysis of campaign performance, optimizations, issues, etc
\xef\x82\xb7 Work with internal teams to provide clients with programmatic media recommendations and optimization strategies that align with objectives
\xef\x82\xb7 Traffic all creatives into platform and set up campaigns prior to launch date
\xef\x82\xb7 Maintain knowledge of media technology buying platforms and analytic tools
\xef\x82\xb7 Navigate through variety of third-party systems to complete monthly billing documentation
\xef\x82\xb7 Analyse campaign performance and make strategic investment and tactical media optimizations
\xef\x82\xb7 Provide clients with programmatic media recommendations and optimization strategies that align with objectives
\xef\x82\xb7 Deliver input on campaign goals, approaches, and methods to help establish success metrics and KPI\'sQualificationsYou will fit right in if you have -
\xef\x82\xb7 2- 4 years of experience, at an advertising agency, publisher, or ad tech provider
\xef\x82\xb7 Graduate / BE/B.Tech/MBA
\xef\x82\xb7 Extremely strong understanding of Online Media and Programmatic experience
\xef\x82\xb7 Working knowledge on the following will be an added advantage
o DSP platforms like DBM, Mediamath , Appnexus etc- will be an added advantage o
o Should be aware of Adserving technologies, and analytical tools like GA and Omniture
o Conversant with measurement tools used in Programmatic like Atlas, Neilsen, IAS etc
\xef\x82\xb7 Expert proficiency in Excel and comfort in handling large volumes of data in deriving consumer insightAdditional InformationIf you are excited for -
\xef\x82\xb7 Opportunities to grow with Publicis Groupe that believes in Power of One. We will help you partner with our clients across the globe in various industries
\xef\x82\xb7 Diverse team & progressive work environment
\xef\x82\xb7 A place where learning never stops. We ensure you get trained on multiple platforms and
domains which enables you to have cross functional experience within the organization
\xef\x82\xb7 Empowering your ambitions through our dedicated Total Rewards Program, competitive pay and benefits packagePublicis Groupe Commitment to Diversity & Equity Policy:Publicis Groupe is deeply committed to diversity and inclusion in spirit and in action at every level of the organization. It reflects our core values and embodies our purpose of building a great company enabling human potential. We have a deep-rooted appreciation for how diversity of thought drives innovation, and we ground that value in a culture of collaboration and connected thinking.
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