• Monitoring and analyzing media coverage
• Identifying key trends and developments in media content
• Evaluating the performance of media campaigns
• Creating and presenting reports on media analysis findings
• Assessing the effectiveness of media strategies and tactics
• Staying up-to-date on industry news and best practices
• Conduct research using tools such as surveys, focus groups, and interviews to collect pertinent data in regards to a media campaign.
• Analyze the effectiveness of a media campaign by assessing press releases and broadcast coverage.
• Track the media coverage of a service or product in print media, radio, TV, social media, and advertisements.
• Present findings on a monthly basis to management and marketing teams of the company to discuss the effectiveness of media campaigns.
• Stay up to date on advertising trends, the media industry, and competitors.
• Work with clients to evaluate their advertising efforts and point to strengths and weaknesses in their campaigns.
• Collaborate with journalists and reporters regarding certain services or products.
• Send the product or service for free to reviewers.
• Enter relevant media-related and marketing data into databases
Job Type: Full-time
Pay: ?20,000.00 - ?35,000.00 per month
Schedule:
• Night shift
• Rotational shift
Experience:
• total work: 2 years (Preferred)
Work Location: In person
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