Job Description

Overview:

We are Looking for a dynamic content creator/Marketing Writer who can make tax compliance engaging, who is self-directed and can collaborate, research, and write efficiently.


The Content Marketing team works with a variety of marketing groups, so project management, prioritization, and collaboration are main success factors.



• You will report to Senior Manager.


Qualifications:

You will have the primary responsibility for the written form, including the research, production, and writing of multiple assets related to tax compliance. Content types will include short form copy (emails, newsletters, digital ads, social copy) to long-form content (white papers, reports, educational resources, and more).

• Specific tasks include but are not limited to:Research, write, and edit informational and other material in support of Avalara marketing campaigns and initiatives, including:Long-form content -- using internal and external industry experts to develop detailed analysis of sales tax automation and compliance challenges in the form of blogs, reports, white papers, and other assets
• You will work on Digital content -- Banner ads, paid social, and paid search copy for various platforms, including optimization and testing, Infographic content -- develop concepts for data-driven stories
• You will work on Content and descriptions for promotional programs and initiatives, advertising copy, and public relations materials
• You will work on Web content -- create descriptive, engaging content for existing product, service, and integration pages as well as for partner organizations when needed
• You will review and improve materials written by internal and third-party resources, ensuring the Avalara brand, voice, and tone are consistent
• You will work with internal design team and external designers (contract, freelance, and agencies) to ensure high-quality finished products

Qualification:

• Experience in producing digital content, including SEO optimization
• Minimum 5-8 years content development experience for an English language audience (content writer, editorial writer, copywriter)
• Strategic marketing work experience (focus on B2B)
• Bachelor of Arts degree or equivalent
• Experience writing for multiple audiences
• Portfolio or website with extensive, varied, and relevant long-form and short-form writing samples
• Sales tax can be a dry topic, so an engaging and dynamic approach -- both in tone and form -- is an important success factor. In other words, we want a dynamic content creator who can make tax compliance engaging.


#LI-Onsite


About Avalara:

We're Avalara. We're defining the relationship between tax and tech.

We've already built an industry-leading cloud compliance platform, processing nearly 40 billion customer API calls and over 5 million tax returns a year.

Last year, we became a billion-dollar business•,• and our tribe expanded by a cool thousand people - there's nearly 5,000 of us now. Our growth is real, and we're not slowing down - not until we've achieved our mission - to be part of every transaction in the world.

We're bright, innovative and disruptive, like the orange we love to wear. It captures our quirky spirit and optimistic mindset. It shows off the culture we've designed, that empowers our people to win. Ownership and achievement go hand in hand here. We instill passion in our people through the trust we place in them.

We've been different from day one. Join us, and your career will be too. EEO Statement
We're an Equal Opportunity Employer. Supporting diversity and inclusion is a cornerstone of our company -- we don't want people to fit into our culture, but to enrich it. All qualified candidates will receive consideration for employment without regard to race, color, creed, religion, age, gender, national orientation, disability, sexual orientation, US Veteran status, or any other factor protected by law. If you require any reasonable adjustments during the recruitment process, please let us know.