Maintaining HubSpot Integrity for the marketing funnel Maintaining Marketing Dashboards to keep track of Inbound channel wise efficiency, Outbound BDR and segment efficiency and Marketing to Sales Handover efficiency Point of Contact for CEO Revenue Office for One View of Marketing Data and for Aditya Orpe/CEOs Office for Investor Review data Devise, implement, and optimize all marketing and sales automations such that the right marketing or sales message is delivered to the right person at the right time on the right platform Author and contribute marketing operations documentation and processes Play integral part in evaluating implementing marketing tech Own the marketing/sales data and reporting function Implement and maintain lead scoring systems Daily management and upkeep of Hubspot operations, including list process, workflow development management, and platform integrations Project manage marketing automation initiatives, including identifying business requirements and needs with stakeholders Partner with marketing and technical stakeholders to define requirements and deliver solutions Passion for conversion optimization, results and metrics
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