Job Description

We are looking for a Marketing Manager for an ambitious Project of Government of Maharashtra.Role \xe2\x80\x93 Marketing ManagerLocation \xe2\x80\x93 ChurchgateAbout the Role & ProjectThe project is statewide initiative to drive employability in the state of Maharashtra. In this initiative government has set a target of providing 10 lakhs internships to the youths who would be paid 6 months stipend through DBT.This role is part of the Project Management Team setup under the project head.Reports to \xe2\x80\x93 State Nodal OfficerQualification - MBA from tier-1 institute + Min 5 years of experienceRequirementsResponsibilities -.\xc2\xb7 Work on Online and Offline Marketing.\xc2\xb7 Work on Event Branding & Marketing.\xc2\xb7 Help develop create briefs & guide creative direction to meet objectives for all advertising & public facing communications, including print, digital & video assets.\xc2\xb7 Gather Market Insights to inform outreach strategies\xc2\xb7 Identify effectiveness and impact of current marketing initiatives with tracking, analysis & optimize accordingly.\xc2\xb7 Deploying successful marketing campaigns and own their implementation from ideation to execution.\xc2\xb7 Experimenting with various organic & paid acquisition channels.\xc2\xb7 Build Strategic relationships and partner with key industry players.\xc2\xb7 Prepare & monitor marketing budget\xc2\xb7 Measure & report on the performance of marketing campaigns & gain insight.

Merito