Marketing Manager

Year    Mathura, UP, IN, India

Job Description

JOB TITLE: Senior Manager

DEPARTMENT: Community Outreach Program

REPORTS TO: Administrator

1. JOB PURPOSE:

To manage and develop the outreach activities of Kalyanam Karoti Eye Care System including the school eye care programme to work with local communities to create awareness among the blind and motivate them to utilize existing facilities.

2. RESPONSIBILITIES:

1. Support the orientation of new camp organizers by providing them with baseline information such as services and geographical information, population for the area concerned and secondary data to assist them in identifying potential areas and sponsors.

2. Facilitate the development of annual plans and targets by providing support and guidance to camp organizers of Kalyanam Karoti Eye Hospital through the development of annual plans, monthly schedules and weekly movements which will achieve target and monitoring the cost factor per patient.

3. Promote and build positive relations with existing and future sponsors by keeping them informed of dates, procedures etc.

4. Collaborate with the Hospital Co-Ordinator in supporting Hospital staff in meeting the demands generated by the camps and oversee the preparation of posting schedules to ensure equal distribution of camps.

5. Facilitate the development of the outreach programme by collating and presenting performance data from Hospital, Vision Centers and other Camps conducted and lead discussion at the weekly meeting under the chairmanship of the Administrator.

6. Ensure safety of patients and staff and investigate complaints/questions from patients, sponsor, and government office and take appropriate action to maintain good relations and patient satisfaction.

7. Ensure that grant in aid for cataract surgeries for each district is reimbursed by informing district offices of monthly performance and monitoring payment to provide regular reports to the Director.

8. Maintain records and statistics of all camp related activities to support senior management in organizational planning and decision making.

9. Monitor the camp activities of all the Kalyanam Karoti Eye hospitals and Vision Centers.

10. Train, Support and evaluate the performance of the Camp organizers of all the Kalyanam Karoti Hospitals. and help the camp organizers to set up new Vision centers.

11. Participate in meetings to present the progress of outreach activities.

12. To identify innovative and alternative methods for community outreach activities.

13. Should visit all the vision centers of Kalyanam Karoti Eye Hospital as well as the Kalyanam Karoti Managed centers whenever necessary.

14. Represent Kalyanam Karoti Eye Care System to the outside world regarding Community Ophthalmology.

15. Documenting appropriate reports and should write a book on "Community Ophthalmology" and supposed to update it whenever necessary.

16. Co-ordinate and support the continual development of the Community Outreach training programme to ensure effective delivery and that training needs are met.

17. Design and deliver sessions relating to Community Outreach for Capacity Building workshops, providing support as a resource person when required.

18. Provide guidance and coaching to interns and Fellows in Eye Hospital Management regarding Community Outreach.

3. WORKING RELATIONSHIPS.

Collaborate with the Hospital coordinator, Housekeeping Manager, Nursing Superintendent, Stores Manager and Medical Officers and other relevant stake holders regarding the planning and organization of the camp.

Collaborate with the Transport Coordinator on transportation and safety matters.

Consult with N.G.O.s, Government Officials, D.B.C.S., Ayushman, and Vision Centers regarding the performance of the camps.

Collaborate with Educational Institute Faculty regarding the marketing and evaluation of the Community Outreach Training Programme.

4. FREEDOM TO ACT (AUTHORITY)

The incumbent has the freedom to use his/her discretion in the selection of suitable sponsors and to schedule the appropriate number of camps required to meet annual targets. Similarly, to exercise his/her judgement when agreeing to the support to be provided by a sponsor, ensure that existing policies are applied consistently.

The incumbent will be able to recommend appointment of new camp organizers to the management for approval. Any requests for funding will be referred to the Management.

5. PROBLEM SOLVING

The incumbent will have to resolve any complaints from sponsors regarding service satisfactorily; similarly respond to feedback from Medical and Paramedical staff regarding the facilities and support offered by the sponsor - at all times being mindful to protect the relationship with the camp sponsor.

The incumbent will have to ensure that the camp sponsors feel that they are receiving equitable and fair treatment, this may be a challenge when considering the differing levels of funding and facilities they are able to offer.

Motivating and managing the performance of camp organizers will be a challenge when they are working remotely.

Identifying and motivating new sponsors to ensure targets are maintained.

Job Type: Full-time

Pay: ?30,000.00 - ?50,000.00 per month

Benefits:

• Cell phone reimbursement
• Commuter assistance

Schedule:

• Day shift

Education:

• Master's (Required)

Experience:

• Hospital Marketing: 5 years (Required)

Work Location: In person

Application Deadline: 31/07/2024
Expected Start Date: 01/08/2024

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Job Detail

  • Job Id
    JD3419795
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Contract
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Mathura, UP, IN, India
  • Education
    Not mentioned
  • Experience
    Year