Designation: Marketing Manager We are seeking a creative and detail-oriented Marketing Manager to join our Marketing team. The ideal candidate will be responsible for both mainline and digital marketing activities, manage companies public relation efforts, create marketing strategy to meet organizational goals, Implement marketing campaigns from ideation to execution, manage the marketing budget, coordinate marketing efforts with cross-functional teams, analyze marketing data and metrics to refine marketing strategies and stay updated with the latest marketing trends. Responsibilities:
Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
Deploy successful marketing campaigns and own their implementation from ideation to execution
Experiment with a variety of organic and paid acquisition channels
Produce valuable and engaging content for our website and blog that attracts and converts our target groups
Build strategic relationships and partner with key industry players, agencies and vendors
Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
Oversee and approve marketing material, from website banners to hard copy brochures and case studies
Measure and report on the performance of marketing campaigns, gain insight and assess against goals
Analyze consumer behavior and adjust email and advertising campaigns accordingly
Qualifications:
Graduate or Post Graduate with BBA or MBA
2-3 Years of proven work experience as a Brand Manager or Client Service Manager
Good Communication and Presentation Skills
Strong Analytical Skills
Ability to drive both mainline & digital marketing activities
Ability to do inter-department coordination for marketing-related inputs.
Proficiency in PowerPoint, Canva, or any other presentation tool.
Ability to do MIS Reporting
Ability to manage Sales Funnel through CRM ( Zoho, Lead Square) activities
Proficiency in tools like SEMRUSH, BuzzSumo, Ahrefs, and GA4.
Understanding of Communication Strategy, Channel Management, Media Management & Online Reputation Management
Join our team as a Marketing Manager and help our company grow. Salary: Rs. 25.000 + incentive on performance 5-7KEmail Updated Resume to hr@deepranjani.comwww.deepranjani.comAbout the Company: DeepRanjani Foundation is an Institution where individuals with Special Needs and Neuro-Developmental Disabilities start a new journey in their lives, with a unique concept of \'Supported Employment\' which gives them an opportunity to start earning through various services and production units that are offered. \xe2\x80\x8b DeepRanjani Foundation is a Section 8 Company Under Company\xe2\x80\x99s Act 2013 Govt. of India focusing towards urban and rural outreach of West Bengal and beyond, directly impacting the lives of individuals with intellectual special needs & their families. \xe2\x80\x8b We focus primarily on Vocational & Skill Building Training along with Supported Employment Generation for Individuals with Special Needs & Neurodevelopment Disabilities such as Autism Spectrum Disorder, Cerebral Palsy, Down\'s Syndrome, ADHD, Intellectual and Learning Disabilities. \xe2\x80\x8b We are proud to be one of the leading Institutions in Eastern India to offer Supported Employment after completion of Vocational Skill Building Programs, thus Empowering such Individuals to Enhance their Earning Capabilities. Along with Vocational & Skill Building Programs, we offer our beneficiaries necessary Therapeutic Management for their challenges related to disability. We aim to empower families to enable them to deal with the Challenges of Special Needs and offer their children a safe, hygienic, and meaningful life. Job Types: Full-time, Permanent Location: 25 Dr. Ashutosh Shastri Road, Kolkata-700010. Benefits:
Cell phone reimbursement
Commuter assistance
Health insurance
Internet reimbursement
Paid sick time
Provident Fund
Schedule:
Day shift
Supplemental pay types:
Performance bonus
Yearly bonus
Experience:
total work: 2-3 years (Preferred)
Application Deadline: 15/03/2024 Job Types: Full-time, Permanent Salary: From 25,000.00 per month Benefits:
Cell phone reimbursement
Commuter assistance
Health insurance
Paid sick time
Provident Fund
Schedule:
Day shift
Supplemental pay types:
Performance bonus
Yearly bonus
Education:
Master\'s (Preferred)
Experience:
Marketing: 3 years (Required)
Work Location: In person Application Deadline: 15/03/2024 Expected Start Date: 10/04/2024
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