Marketing Manager
Year Gundgaon, Mumbai, Maharashtra, India
Job Description
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Designation: Marketing Manager
- To coordinate and work with relevant teams in building and implementing digital marketing campaigns.
- To publish content on a variety of channels (Digital, Social, Media, Email and Print).
- Once the campaign is published, to review and measure it\'s performance to determine achievement of marketing goals.
- Will be responsible for reporting and presenting these results to the leadership team. Will play a vital role in planning and executing various marketing events, trade shows, conferences, and webinars.
- Strategic thinking to target advertising and optimizing campaigns to bring substantial returns.
- Time management to delegate specific tasks and dedicating a pre-set period to each remaining task to create a system of completing tasks promptly and performing other time-sensitive assignments.
- Excellent communication to develop and curate engaging content for variety of channels including Digital, Social, Print, Website, Email Newsletters, Customer Testimonials etc.
- Interpersonal skills to facilitate clear communication with the team of marketing professionals, graphic designer, global team, and others to produce impactful, engaging content for a campaign and high-quality marketing materials.
- Brainstorming new campaign ideas and growth
- Identifying and testing new digital channels and tolls
- Researching and implementing new marketing and the latest trends
- Measuring and reporting the return on investments and key performance
- indicators Using web analytic tools to monitor site traffic.
- Helping optimize the user experience on the company\xe2\x80\x99s website and assisting with the creation of the landing page.
- Tracking consumer purchase behaviour \xef\x82\xb7 Gaining potential leads and transforming them into customers.
- Optimizing marketing campaigns, including email marketing, social media, and digital advertising.
- Ensuring to create brand-aligned content, post at an agreed time and deal with any positive or negative comments.
- Playing a vital role in planning and executing various marketing events, trade shows, conferences, and webinars. Coordinate logistics, manage event calendars and ensure promotional materials are available.
- A Bachelor\xe2\x80\x99s Degree with fundamental knowledge about marketing concepts, business strategy, market research, and customer behaviour.
- Social media savvy, with a passion for staying on top of trends. \xef\x82\xb7 Strong sense of creativity, imagination, and innovation.
- Excellent interpersonal skills, with the ability to collaborate with other departments.
- In-depth knowledge of various social media platforms and best practices.
- Ability to analyse consumer metrics, reports, and trends.
- Strong project management and managerial skills.
- Proficiency in Digital Marketing tools and platforms (Google Analytics, SEO Tools, Social Media Management Tools)
- Experience with graphic design software (E.g., Abode Creative Suite, Canva)
- Familiarity with CRM tools (E.g., Salesforce) \xef\x82\xb7 Familiarity with HTML/CSS and content management systems (E.g., Word Press)
- 7-8 years of experience executing digital marketing campaigns and strategies to increase brand awareness, generate leads, and drive sales.
- Worked in White Goods/Appliances, Industrial Equipment, Automobile Industry.
- Health insurance
- Provident Fund
- Day shift
- Performance bonus
- Yearly bonus
- Bachelor\'s (Required)
- Client Management: 7 years (Preferred)
- Digital marketing: 7 years (Preferred)
- Marketing: 7 years (Required)
- Kolkata, West Bengal (Required)
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Job Detail
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Job IdJD3316003
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationGundgaon, Mumbai, Maharashtra, India
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EducationNot mentioned
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ExperienceYear