Job Description

Company OverviewMargadarsi Chit Fund Pvt Ltd., part of the reputable Ramoji Rao Group, has been a stalwart in the financial services industry for over 62 years. As one of the most customer-centric organizations, we are committed to providing diverse financial solutions across various customer segments. With 118 branches across Telangana, Andhra Pradesh, Karnataka, and Tamil Nadu, and headquartered in Hyderabad, our robust team of 1,001-5,000 employees ensures trust and reliability in our offerings.Job OverviewWe are seeking an Executive-level Marketing Manager to join our dynamic team on a full-time basis in Chennai. The ideal candidate will drive marketing strategies that enhance our brand presence and support business development initiatives. This role demands strong expertise in market research, brand management, and business development to effectively manage and lead our marketing activities.Qualifications and Skills

• Market Research (Mandatory skill): Ability to conduct comprehensive market analysis to identify trends and opportunities that guide strategic decisions.
• Brand Management (Mandatory skill): Expertise in developing and maintaining brand integrity across all company marketing initiatives and communications.
• Business Development (Mandatory skill): Strong capability in identifying new business opportunities and partnerships to drive revenue growth.
• Strategic Planning: Proficient in designing long-term marketing strategies that align with business objectives and maximize ROI.
• Digital Marketing: Experience with online marketing, social media engagement, and digital analytics tools for effective campaigns.
• Campaign Management: Skilled in planning, executing, and measuring the impact of marketing campaigns to meet and exceed targets.
• Team Leadership: Proven track record of leading and inspiring marketing teams to achieve high performance and meet organizational goals.
• Communication Skills: Excellent verbal and written communication skills for effective collaboration with stakeholders and presentation of ideas.

• Develop and implement marketing strategies to strengthen Margadarsi's brand presence in the market.
• Conduct thorough market research to identify customer needs, market trends, and competitive landscape.
• Collaborate with cross-functional teams to align marketing goals with business objectives and drive business development initiatives.
• Lead digital marketing efforts including SEO, social media campaigns, and online advertising to increase brand reach and visibility.
• Plan and manage marketing campaigns, ensuring alignment with company goals and delivering measurable outcomes.
• Supervise and mentor the marketing team, fostering an environment of learning, growth, and high performance.
• Monitor and report on the effectiveness of marketing activities, using data-driven insights to refine strategies continuously.
• Ensure consistent brand messaging across all marketing channels and materials to enhance brand equity and customer trust.

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