Position Title: Marketing Head
Location: Policlinic Sector 121
Employment Type: Full-time
About Us:
Vedansh Medicare -- Policlinic Sector located in Sector 121, highlighting key services, vision, and mission, particularly focusing on healthcare specialization.
Job Summary:
We are seeking a dynamic and results-driven Marketing Head to lead our marketing efforts for Policlinic Sector 121. The ideal candidate will be responsible for developing and executing comprehensive marketing strategies to enhance our brand presence, attract new patients, and ensure the growth and success of our specialized healthcare services.
Key Responsibilities:
- Strategic Planning: Develop and implement marketing strategies tailored to our specialized healthcare services, aligned with the clinic's goals and objectives.
- Brand Management: Enhance the clinic's brand image and reputation as a leader in specialized healthcare through effective marketing campaigns.
- Digital Marketing: Oversee digital marketing initiatives including SEO, SEM, social media, email marketing, and content creation, focusing on specialized healthcare services.
- Market Research: Conduct market research to identify trends, opportunities, and competitor activities in the healthcare sector to inform marketing strategies.
- Campaign Management: Plan, execute, and monitor marketing campaigns across various channels to drive patient acquisition and retention for specialized services.
- Budget Management: Develop and manage the marketing budget, ensuring cost-effective allocation of resources.
- Collaboration: Work closely with the clinical and administrative teams to ensure marketing efforts are aligned with operational goals and healthcare specializations.
-Performance Analysis: Analyze marketing performance metrics and provide regular reports to senior management, making data-driven recommendations for improvement.
- Community Engagement: Build and maintain relationships with local businesses, healthcare organizations, and media to enhance community engagement and partnerships.
- Event Management: Organize and oversee clinic events, health fairs, and other community outreach activities, with a focus on specialized healthcare services.
Qualifications:
- Education: Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree preferred.
- Experience: Minimum of 5 years of experience in marketing, preferably in the healthcare sector with a focus on specialized healthcare services.
- Skills:
- Strong leadership and team management abilities.
- Excellent communication and interpersonal skills.
- Proficiency in digital marketing tools and platforms.
- Analytical mindset with the ability to interpret data and make strategic decisions.
- Creativity and innovation in developing marketing campaigns.
- Personal Attributes:
- Results-oriented with a strong drive for success.
- Adaptable and able to work in a fast-paced environment.
- Customer-focused with a commitment to providing excellent service.
Job Type: Full-time
Pay: ?25,000.00 - ?30,000.00 per year
Experience:
• total work: 1 year (Preferred)
Work Location: In person
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