Assist in the creation and execution of marketing campaigns to promote food and beverage products.
Collaborate with the marketing team to design promotional materials, advertisements, and content.
Track the effectiveness of marketing campaigns and provide reports on performance.
Brand Strategy & Market Research:
Contribute to the development and maintenance of the F&B brand identity.
Conduct market research to identify customer preferences, trends, and competitor activities.
Assist in launching new menu items or seasonal promotions and ensure consistency in brand messaging.
Event & Promotion Coordination:
Plan and execute F&B-related events, product launches, and seasonal campaigns.
Work with internal teams (e.g., culinary, operations) to ensure smooth execution of promotions and events.
Create partnerships with influencers, food bloggers, and media to maximize exposure.
Content Creation:
Develop engaging and creative content (images, videos, copy) for social media platforms, websites, and advertising.
Maintain the brand's tone and voice across all communication channels.
Analytics & Reporting:
Monitor key performance indicators (KPIs) related to marketing campaigns and sales.
Prepare monthly reports on digital marketing performance, social media engagement, and sales metrics.
Provide insights and recommendations for future marketing efforts.
Qualifications:
Education:
Bachelor's degree in Marketing, Business, Communications, or related field.
Experience:
2+ years in marketing, with a focus on the F&B industry or similar sectors.
Skills:
Strong understanding of digital marketing tools and social media platforms.
Proficient in Microsoft Office and design tools (Adobe Creative Suite, Canva, etc.).
Excellent written and verbal communication skills.
Ability to think creatively and innovatively.
Strong organizational skills with attention to detail.
Why Join Us?
Competitive salary and benefits.
Opportunity to work with a dynamic and creative team in the fast-paced F&B industry.
Room for growth and career advancement.
Job Types: Full-time, Permanent