Job Description

Key Responsibility

Digital Marketing

Develop and implement digital marketing strategies to promote cloud services and IT solutions.

Manage paid advertising campaigns on Google Ads, LinkedIn, and other relevant platforms.

Track and optimize website traffic, lead conversions, and campaign ROI using analytics tools.

Social Media Management

Create and schedule posts for platforms like LinkedIn, Twitter, and YouTube, ensuring a professional tone.

Run targeted B2B ad campaigns to attract decision-makers and generate qualified leads.

Engage with followers by responding to comments, answering queries, and fostering community discussions.

Content Marketing

Develop high-quality content, including blogs, case studies, whitepapers, email campaigns, and social media posts.

Translate technical IT concepts into compelling, client-friendly messages.

Optimize content for SEO and ensure alignment with lead generation objectives.

Market Research and Competitor Analysis

Conduct research to understand industry trends, client needs, and competitor strategies.

Provide actionable insights to the sales and marketing teams to refine campaigns and positioning.

Campaign Analytics and Reporting

Track KPIs for all marketing activities, including engagement, conversions, and ad performance.

Prepare and present monthly reports with actionable recommendations to improve strategies.

Skills and Qualifications:

Hands-on experience in digital marketing, content writing, and social media management.

Proficiency with tools like Google Ads, LinkedIn Campaign Manager, Canva, HubSpot, and Google Analytics.

Strong understanding of cloud services, digital transformation, and IT software marketing.

Ability to multitask, prioritize tasks, and deliver under tight deadlines.

Excellent communication, analytical, and creative skills.

Job Type: Full-time

Benefits:

• Paid sick time
• Paid time off

Schedule:

• Day shift
• Fixed shift

Education:

• Bachelor's (Preferred)

Experience:

• Lead generation: 2 years (Preferred)
• total work: 5 years (Preferred)
• Marketing: 4 years (Preferred)

Language:

• English (Preferred)

Work Location: In person