Job Description

Overview

The Marketing Executive plays a crucial role in developing and implementing marketing strategies to promote the company's products or services. This position is essential in driving brand awareness, customer acquisition, and revenue growth. The Marketing Executive works closely with cross-functional teams to ensure that marketing initiatives align with the overall business objectives.

Key responsibilities

• Good knowledge of Lead generation
• Knowledge of cold calling through Linkedin etc platform
• Experience of B2B Marketing
• Conduct market research to identify trends, opportunities, and potential areas for growth
• Develop and implement marketing plans and campaigns to effectively reach the target audience
• Create engaging content for various marketing channels, including social media, email, and websites
• Analyze campaign performance and KPIs to optimize marketing strategies and tactics
• Collaborate with sales teams to support lead generation and conversion efforts
• Manage and maintain the company's online presence, including websites and social media profiles
• Coordinate with external agencies and vendors for marketing activities
• Monitor and report on competitor activities and market trends
• Participate in the development of pricing and positioning strategies
• Contribute to the development of marketing collateral and materials
• Assist in organizing promotional events and product exhibitions
• Identify and cultivate relationships with potential partners and influencers
• Stay updated on industry trends and best practices in marketing
• Collaborate with the marketing team to brainstorm new ideas and strategies
• Support the marketing manager in day-to-day marketing activities

Required qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field
• Proven experience in a marketing role, with a strong track record of successful campaigns and initiatives
• Demonstrated knowledge of digital marketing tools, including SEO, SEM, and social media platforms
• Excellent written and verbal communication skills
• Strong analytical and data-driven mindset to interpret marketing metrics and performance indicators
• Ability to multitask and prioritize in a fast-paced and dynamic work environment
• Proficiency in marketing software and tools, such as CRM systems, email marketing platforms, and analytics tools
• Creative thinking and problem-solving abilities to develop innovative marketing solutions
• Strong project management skills to effectively plan, execute, and monitor marketing projects
• Understanding of consumer behavior and market dynamics
• Team player with the ability to collaborate effectively with internal and external stakeholders
• Flexibility and adaptability to respond to changing market conditions and business needs
• Proactive attitude and self-motivated to drive marketing initiatives forward
• Relevant certifications in marketing or related fields are a plus

Job Types: Full-time, Permanent

Pay: ?300,000.00 - ?500,000.00 per year

Schedule:

• Day shift
• Fixed shift
• Morning shift

Application Question(s):

• Your current salary?
• Your Area Pincode?
• Are you comfortable with Vikas Puri location in Delhi?

Work Location: In person