Oversee and coordinate all marketing projects , ensuring timely delivery and adherence to project timelines. Collaborate with internal stakeholders to gather requirements and provide clear briefs to the agency. Monitor project progress and identify potential issues or risks.
Agency Relationship Management:
Build and maintain strong relationships with key contacts at Rainbow Media House. Effectively communicate marketing objectives, strategies, and tactics to the agency. Ensure that the agency understands the company's brand identity, target audience, and industry trends.
Marketing Strategy:
Assist in the development and implementation of marketing strategies aligned with the company's overall business goals. Provide input on market research, competitor analysis, and target audience segmentation.
Campaign Execution:
Coordinate the execution of marketing campaigns across various channels, including digital, print, and events. Monitor campaign performance and analyze key metrics to measure effectiveness.
Reporting and Analysis:
Prepare regular reports on marketing activities, including campaign performance, ROI, and budget utilization. Analyze marketing data to identify trends, insights, and opportunities for improvement. Qualifications:
Bachelor's degree in Marketing, Business Administration, or a related field.
Minimum 2 years of experience in marketing or a similar role.
Proven experience working with marketing agencies and managing projects.
Strong understanding of the textile industry, including market trends, key players, and product knowledge.
Excellent communication and interpersonal skills, both written and verbal.
Ability to work independently and as part of a team.
Strong organizational and time management skills.
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and marketing software tools.
Preferred Qualifications:
Experience working in the textile industry.
Knowledge of digital marketing tactics and tools.
Experience with market research and data analysis.