Job Description

We are looking for a passionate, experienced, professional and faithful person who has a heart to work for a reputed International School

We are not just looking for a Marketing & Communications Coordinator , but for someone who will inspire and can be a part of our school family.

Work responsibilities: Content writing & development, Proofreading, Editing journals, Media, developing marketing and communication materials.

JOB TITLE : Marketing & Communications Coordinator - Preferably native of Kollam

LOCATION : Kollam, Kerala

SCOPE AND IMPACT OF JOB
? Support and assist the Marketing Communications (Marcomm) Consultant in developing the marketing and brand strategy for the School.

? Collaborate with the Marcomm Consultant and the design agency in communicating and branding school programs, events, and publications.

? Skills in creating written content such as social media posts, print ads, brochures, website content, posters and other marketing collaterals in related to the school.

? Oversee the printing and content production for student and staff ID cards, student diaries, events, news, advertisements etc.

? Assist the Marcomm Consultant in maintaining the school website and social media channels (e.g., Facebook, YouTube) with new/upcoming events of the school.

? Coordinate with the Principal, Staff, and the concerned for the production of school diaries, posters, progress reports, certificates, etc.

? Assist and coordinate all website, printing, desktop publishing (DTP), advertising, and design projects with the Principal and Marcomm Consultant.

? Maintain the Google Drive for all backup files related to design work.

? Travel to coordinate with agencies, printers, and other responsible parties as needed.

? Perform other tasks as assigned by the school.

? Report to the Marcomm Consultant.

PRIMARY RESPONSIBILITIES

Marketing and Communications:

Develop and execute an integrated marketing communications plan to promote the school's brand, programs, and events.

Create and manage content for various marketing channels, including the school's website, social media, newsletters, brochures, and advertisements.

Coordinate public relations efforts to enhance the school's visibility in the community and the media.

Manage the production of marketing materials and ensure brand consistency across all platforms.

In charge of all intimations sent to parents. (via WhatsApp/ERP software).

Event Planning and Management:

Plan and execute events to attract prospective parents and engage the school community, such as open houses, fairs, and special programs.

Coordinate logistics, promotions, and follow-up for admissions and marketing events.

Work closely with the school leadership team to support school events and initiatives.

Community Engagement and Outreach:

Build and maintain relationships with local businesses, community organizations, and educational consultants to enhance the school's outreach efforts.

Represent the school at external events, fairs, and conferences to promote the school and recruit students and staffs.

Develop partnerships and collaborations to increase the school's visibility and enrolment.

REQUIRED KNOWLEDGE AND EXPERIENCE

Qualifications:

Bachelor's degree in Marketing, Communications, Education, or a related field.

Proficiency in relevant software applications (e.g., CRM systems, marketing automation tools, MSOffice)

At least 2 years of experience in content writing, marketing, or communications, preferably in an educational setting.

Strong understanding of digital marketing and social media strategies.

Excellent written and verbal communication skills.

Proven ability to develop and implement effective marketing and promotional strategies.

Strong interpersonal and relationship-building skills.

Ability to work independently and as part of a team.

• Excellent time management & organizational skills
• Proven ability to work in a fast-paced, deadline-driven, collaborative climate.

•Please Note: The responsibilities and qualifications outlined above are not meant to be an exhaustive list. We expect our staffs to be flexible to carry out related duties that are important for their role and for the functioning of the school, as long as it is reasonable and within the scope of their duties.•

About the School

The King's School was formed with a vision of raising the standard of excellence in education. And so, we're constantly in the pursuit of helping foster independent thinkers and creative minds that are well-equipped to thrive in their lives. Our commitment to our students is paramount - and we have invested our time and effort to ensure that each of our students receive a well-rounded educational experience, while also feeling at home.

Learn more about our school at: https://thekingsschool.in

Job Type: Full-time

Pay: From ?20,000.00 per month

Schedule:

• Day shift

Education:

• Bachelor's (Preferred)

Experience:

• Social media management: 2 years (Required)
• Content marketing: 2 years (Required)
• Marketing: 2 years (Required)

Language:

• English (Required)

Application Deadline: 21/07/2024
Expected Start Date: 13/07/2024