Job Description

Role & responsibilities -

Analyze brand positioning, Integrated Marketing strategies, Digital Marketing, Marcom and consumer insights

Possess a deep understanding and hands-on experience in paid media and organic digital marketing techniques, including but not limited to SEO, SEM, managing and optimizing social media assets, Meta marketing, display campaigns, native advertising, email, and WhatsApp-led marketing initiatives.

Drive leads, business opportunities, sales, and revenue through effective digital marketing strategies and campaigns.

Regular updates on digital marketing initiatives, performance metrics, and insights

Stay updated with new digital trends, tools, and technologies to ensure the implementation of innovative and effective digital marketing strategies

Work closely with internal and external agencies/stakeholders to establish a meaningful full-funnel digital footprint for the brand.

Manage a team of marketing people working on brand initiatives

Measure and report performance of all marketing campaigns, and assess ROI and KPIs

Monitor market trends, research consumer markets and competitors activities

Oversee new and ongoing marketing and advertising activities

Devise innovative growth strategies

Align the company around the brands direction, choices and tactics

Job Type: Full-time

Pay: ?347,576.20 - ?1,200,000.00 per year

Schedule:

• Day shift

Experience:

• total work: 6 years (Preferred)

Work Location: In person