- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.- Deploy successful marketing campaigns and own their implementation from ideation to execution. - Experiment with a variety of organic and paid acquisition channels like content creation, content duration, and pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, and performance analysis.- Produce valuable and engaging content for our website and blog that attracts and converts our target groups. - Build strategic relationships and partner with key industry players, agencies and vendors- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely. - Oversee and approve marketing material, from website banners to hard copy brochures and case studies. - Measure and report on the performance of marketing campaigns, gain insight and assess against goals. - Analyse consumer behaviour and adjust email and advertising campaigns accordingly (ref:updazz.com)
updazz .com
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