Company OverviewNibav Lifts is a pioneer in the elevator industry, renowned for offering state-of-the-art home lift solutions. Our focus is on innovation, customer satisfaction, and operational excellence. Join our team to play a key role in shaping impactful customer experiences through cutting-edge marketing automation strategies.Job OverviewLocation: Chennai, IndiaJob Title: Chief Manager Marketing AutomationWe are seeking a dynamic and experienced professional to lead our Marketing Automation efforts. The ideal candidate will be responsible for designing, implementing, and managing end-to-end automation campaigns across multiple channels, including SMS, email, WhatsApp, web push notifications, and more. This role involves leveraging automation platforms to enhance customer engagement, reduce drop-offs, and deliver personalized experiences in real-time, as well as for bulk and ad-hoc campaigns.Minimum 5+ years of experience in Marketing Automation.Qualifications and Skills- Proven ability to develop and execute comprehensive marketing automation strategies.- Strong experience in managing automation platforms and tools, including seamless integration with CRM systems and analytics tools.- Expertise in building, testing, and deploying automated campaigns across multiple channels.- Proficient in optimizing workflows for better efficiency and effectiveness.- Skilled in personalization and segmentation to deliver targeted messaging.- Ability to monitor campaign performance metrics and generate actionable insights.- Excellent collaboration and leadership skills to partner with cross-functional teams.- Knowledgeable in the latest trends and best practices in marketing automation.Roles and Responsibilities
Expertia AI Technologies
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