Job Description

Key Responsibilities:
1. Market Research & Analysis
xefx82xb7 Conduct comprehensive market research to understand industry trends, competitor
strategies, and customer behavior.
xefx82xb7 Analyze market potential, identify opportunities, and evaluate risks for product
launches and market entry.
2. Competitor Analysis
xefx82xb7 Identify key competitors, their product offerings, strengths, weaknesses, and
market positioning.
xefx82xb7 Track competitor activities and market share to provide actionable insights for
strategic planning.
3. Target Customer Profiling
xefx82xb7 Define and segment the target customer base for new and existing products.
xefx82xb7 Gather and analyze data on customer preferences, needs, and buying behaviors.4.Market Entry & Product Launch Strategies
xefx82xb7 Provide detailed analysis and recommendations for entering new markets or
launching new products.
xefx82xb7 Work closely with cross-functional teams (Marketing, Sales, Product
Development) to align market strategies with business objectives.
5.Data-Driven Insightsxefx82xb7 Collect and analyze quantitative and qualitative data to inform strategic decision-
making.xefx82xb7 Prepare detailed reports and presentations on market conditions, competitor
intelligence, and customer insights.6.Forecasting & Trend Analysisxefx82xb7 Develop forecasting models to predict future market trends and identify potential
disruptions or opportunities.
xefx82xb7 Stay updated on industry developments and emerging market trends.
Qualifications and Skills:
xefx82xb7 Educational Qualification: Must have completed full-time education (no
correspondence courses).
xefx82xb7 Experience:o 5-10 years in market analyst role in manufacturing or building material
industry
o Minimum 5 years of work experience in the building material industry with
project sales experience in competitive industries like Building Materials, White
Cement, Paints, Plywood, PVC Plumbing Pipes, Electrical and Switchgear,
Sanitary Ware and Bathroom Fittings, or Air-conditioning.

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