Job Description

Description:Roles & Responsibilities:- Planning and ideation for Branding on Social Media in different geographies/regions worldwide.- Managing the social media marketing strategy for the company to align with the business goal; focusing on Facebook, Instagram, Pinterest, YouTube, Twitter, and any other prominent channel in respective country/region.- Execute social media strategy through competitive research.- Define important social media KPIs and maintain the same.- Leveraging strategic partnerships with top brands to increase brand recall, reach, and engagement with potential customers.- Creating content that has the potential to go viral. Generate, edit, publish and share engaging content daily (e.g. graphics, videos, original text, info, and news).- Coordinate with Creative & content team for ideation of concepts and copywriting for banner Ads and organic posts, in line with the overall brand strategy.- Ideate, plan, and execute customer engagement activities through social media platforms.- Social Listening and ORM of the Brand across the social channels.- Communicate with followers, respond to queries in a timely manner and monitor customer reviews.- Collaborate with other teams, like marketing, sales, and customer service to ensure brand consistency.- Influencer Marketing for overall brand building, customer engagement, and reach.- Monitor and stay up-to-date with trends in Social Media tools, design tools, applications, channels, technology, design, and strategy.- Complement another marketing channel like SEM, SEO for a better customer experience.Required Competencies:- Excellent written and verbal communication.- 4+ years of Social Media Management experience preferred. Online branding experience is a plus.- Demonstrates creativity and enthused interest in Social Media.- Displays in-depth knowledge and understanding of Social Media platforms including (but not limited to) Pinterest, Instagram, Facebook, Twitter, YouTube, and how each platform can be deployed in different scenarios.- Candidates who have worked on social media and branding strategies for different countries/regions markets will be preferred. Experience in the jewelry industry is a plus.- Expertise in generating (viral) content for social media platforms to encourage user engagement including Facebook, Twitter, Instagram, LinkedIn, Pinterest.- Exhibits the ability to jump from the creative side of marketing to the analytical side for data-driven decisions.- Is a team player, with the confidence to take lead and guide others in the team.- Demonstrates winning Social Customer Service techniques. Possesses the ability to identify potential crisis situation and apply conflict resolution principles to mitigate issues.Required Qualification:Any Graduate (ref:updazz.com)

updazz .com