Qualification: Science/Pharma Graduate & MBA MarketingRelevant Experience: 2-3years:
1. Achieve no of patients onboarded vs brand leveraged & Humrahi downloads.
2. Monitor ROI on Humrahi brand strategies and monitor competitor activities in space of PSP
3. Undertake feasibility analysis/market research for new opportunities of collaboration to facilitate onboarding of patients on Humrahi. Conduct research to analyze customer/consumer behavior and design strategies accordingly
4. Develop & implement marketing strategies through various channels for Humrahi downloads
5. Effectively communicate the strategies to internal customers & ensure effective implementation and execution of the designed strategies
6. Effective coordination with other functional areas within organization eg. Medical, compliance legal, dsrm, promo team, training, finance, supply chain etc.
7. Ensure quality and timely delivery of inputs to sales force. Optimize the promo resources.
8. Undertake fieldwork to capture market insights. Conduct cycle meeting and other meetings.
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