About Us :Geetanjali Homestate Pvt. Ltd. is a dynamic and innovative company specializing in Real Estate Industry. We are dedicated to driving growth through cutting-edge marketing strategies and are looking for a talented PPC Manager to join our team.PPC Manager Responsibilities :- Developing effective PPC strategies to achieve quantifiable results to meet overarching organizational objectives.- Overseeing and managing PPC accounts on all major search platforms and researching potential opportunities on new channels.- Monitoring and reporting on spending vs. budget and tailoring PPC bid prices to achieve optimal returns.- Launching circulation-ready PPC campaigns and optimizing metrics to achieve maximum visibility and engagement.- Participation in keyword research activities, audience persona development, and selecting keywords based on opportunity and cost.- Tracking KPIs for the digital marketing team, assessing performance trends, and areas for improvement, and recognizing outstanding achievements.- Assisting with content creation and copywriting for PPC ads and submitting content for approval where required.Qualifications :- Bachelor\'s degree in Marketing, Business, or a related field.- Proven experience as a PPC Manager or similar role in a fast-paced environment.- In-depth knowledge of PPC platforms (Google Ads, Bing Ads, etc.) and tools (Google Analytics, SEMrush, etc.).- Strong analytical skills and ability to interpret data to make informed decisions.- Excellent understanding of digital marketing concepts and best practices.- Proficiency in keyword research and audience targeting.- Strong copywriting skills and attention to detail.- Ability to manage multiple projects and meet deadlines.- Excellent communication and teamwork skills.What We Offer :- Competitive salary and performance-based incentives.- Comprehensive benefits package.- Opportunities for professional growth and development.- A collaborative and innovative work environment.- The chance to work with a dynamic team in a rapidly growing company. (ref:updazz.com)
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