What we expect you to do :- Preparing a marketing plan and strategy to meet the company goals- Preparing a marketing budget to meet the marketing plan- Understand and report competitor landscape- Driving brand building activities for the company- Direct marketing by visiting prospects to market the products and establish company credibility.- Understanding customer profile and their existing capacity, future plans etc..- Understanding the customer needs & requirements and position the products- To overlook marketing collaterals i.e. product catalogs, company & product presentations, preparing content for digital marketing, value proposition presentations, product photos & videos, white papers.- Preparing product USP\'s, differentiators w.r.t. competitor products- Skill and competency mapping for the marketing team- Performance appraisal for the team and motivate team for better performance- Prepare and maintain Contracts and NDA- Monthly MIS reports for the team to be reviewed with management- Suitable training to be facilitated to team for better performance & growth of the team- We feel you will fit the role well if you possess the following;- Any degree. MBA is preferred.- Proficiency in English (Multi-lingual will be an added advantage)- About 8 - 10 years of experience in marketing industrial products will be preferred- Knowledge on industrial product marketing and strategies- Self-motivated professional with a result-oriented approach- Good presentation Skills- Love traveling and meeting customers, brand building & maintaining relationships- A flair for understanding customer preferences, pain points and pitching in the right way- Habituated to a disciplined & systematic way of working, preparing well- Good at handling a team and driving the team for success (ref:updazz.com)
updazz .com
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