Job Description

About IIX:Impact Investment Exchange (IIX) is a pioneer in the global impact investing movement, dedicated to reshaping finance for sustainable development with a focus on gender equality and climate action through capital mobilization and data-based solutions. For over a decade and a half, we\'ve been building the sustainable investing market, from establishing the world's largest crowdfunding platform for impact investing (Impact Partners), operating award-winning enterprise technical assistance programs, creating innovative financial products such as the Women's Livelihood Bond Series, (listed 6 bonds in the public market with zero credit default) and establishing an Impact Institute and Research & Advisory. While we are very deep with our work in Asia, the Pacific, and Africa, our work spans 60 countries globally where we have invested close to $500 million of private-sector capital, positively impacted over 160 million direct and household lives, and avoided over 1.9 million metric tons of carbon and have collected over 90,000+ data points on sustainable micro, small and medium enterprises (MSMEs). The base of IIX's work is IIX Values, an impact verification tech solution measuring investments\' social and environmental impact to the last mile, amplifying the voices of the underserved. In 2022, we, along with global partners, launched the Orange Movement and, within that, created a new asset class, Orange Bond, to demonstrate the intersectionality of gender equality and climate action and unlock $10 billion in capital markets by 2030, impacting 100 million women, girls, and gender minorities and making them a key player in climate mitigation and adaptation efforts. In 2024, we unveiled our global data hub, IIX Intelligence, which aggregates, evaluates, and benchmarks data from sustainable MSMEs, offering unparalleled insights into gender diversity, climate action, ESG performance, and community risk management. IIX Intelligence demonstrates with data the importance of MSMEs as a backbone of sustainable development. Numerous accolades, including the Oslo Business for Peace and the UN Global Climate Action Award, have recognized our efforts. Our team's \'PREM\' values passion, resilience, equity, and mavericks propel our efforts, bringing meaningful change to Global South communities and the 99%.About a career with IIX:You will join a highly effective team that provides you with an un-paralleled hands-on exposure to the Impact Investing and Social Finance space. You thrive in tackling development issues and excel in creating solutions using structured strategies and unprecedented programs that address and solve the world's most pressing problems, from food security to inclusive finance to clean energy. You aim to become a global development leader who has a passion for international development and to get involved in work that makes a difference.When you join IIX, you embark on a rewarding career where we are heavily invested in your professional development, as we will build on your strengths and help you gain new skills with training, coaching, encouragement and guiding you in the right direction. It is a value addition to advance your career, providing you invaluable exposure to the rapidly growing impact investing space.You WANT to instigate change.Thus, as a successful team member, you should be a PREM:

• Passionate: Commitment to social finance and impact investing as a path to unlock society's potential to effect social change is essential for a happy and successful tenure at IIX.

• Resilient: Similar to our enterprises working in emerging markets, our IIX team members have strong mental and emotional fortitude and is able to recover quickly from difficulties or setbacks. We look for people with an adaptable and positive attitude and strong sense of self-worth, which enables them to move forward and continue to strive for their goals even in the face of adversity.

• Equitable: At IIX, we manage toward impact maximization and produce measurable and transparent returns - both social and financial. These results strengthen the ecosystem and transform existing realities by helping impact enterprises magnify their impact and scale. We are fair and impartial in our actions and ensure that we make objective and unbiased decisions based on facts and impact.

• Maverick: While IIX is a seasoned stakeholder in the impact enterprise and impact investing space in Asia, we pride ourselves on creating new opportunities. We look for people with an independent and unorthodox approach to thinking and behaving. If you are someone who is non-conformist, innovative, and independent, often going against the grain, does not like following the crowd and is not afraid to express your own opinions, we want you.

Our clients and partners span the spectrum of public and private sector including foundations such as the Rockefeller Foundation and Bank of America-Merrill Lynch Foundation, corporations such as Standard Chartered Bank and KKR, international non-profits such as Oxfam and World Vision, multilateral institutions such as the Asian Development Bank, UN Agencies such as UNDP, and government agencies such as USAID and SIDA.About the role:We seek a strategic and experienced AVP Marketing with a background in digital marketing to lead our marketing efforts. This role will oversee the development and execution of comprehensive marketing strategies, manage campaigns, and enhance IIX's brand visibility. The ideal candidate will have a strong background in marketing, excellent leadership skills, and an understanding of the impact investment landscape.Key Responsibilities:1. Marketing Strategy:

• Develop and implement integrated marketing strategies to support IIX's goals and objectives.

• Identify target audiences and create tailored marketing plans to engage and expand our reach.

• Monitor market trends and competitor activities to inform strategy adjustments.

2. Campaign Management:

• Oversee the planning, execution, and optimization of marketing campaigns across digital, print, and event channels.

• Coordinate with cross-functional teams to ensure cohesive and effective campaign delivery.

• Analyze campaign performance and provide insights for continuous improvement.

3. Digital Marketing:

• Oversee and execute digital marketing efforts, including SEO, email, and social media advertising.

• Utilize analytics tools to measure and optimize digital marketing performance.

• Drive engagement and growth across digital platforms.

4. Content Creation and Management:

• Work with the team on the creation of high-quality, engaging content for various platforms, including blogs, social media, newsletters, and press releases.

• Work with the design team to produce compelling visual content and marketing collateral.

• Manage campaign calendars and editorial schedules.

5. Stakeholder Engagement:

• Build strong relationships with key stakeholders, including partners, clients, and media.

• Develop and execute communication plans to keep stakeholders informed and engaged.

6. Team Leadership:

• Manage and mentor a team of marketing professionals, fostering a collaborative and innovative environment.

• Provide guidance and support to ensure team members\' professional growth and success.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field

• 6+ years of experience in marketing, with a proven track record of developing and executing successful marketing strategies.

• Strong leadership and team management skills.

• Strong Writing Skills: Requiring excellent writing abilities to effectively communicate the organization's work and impact.

• Knowledge of financial markets is a plus

• Preferably, with experience in working with projects or products relevant to finance, development agencies, stocks, bonds, grants, or similar.

• Excellent verbal communication abilities.

• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, social media management tools, LinkedIn advertising CRM software).

• Strategic thinking and analytical skills.

• Ability to work independently and collaboratively in a fast-paced environment.

• Passion for impact investing and social change

• Must be comfortable working on a remote or work-from-home setup

Location: India - work from home

Impact Investment Exchange