Manager Marketing Btl Vertical (2 7 Yrs) Delhi Ncr (marketing/pr/advertising)

Year    Delhi, India

Job Description


1. BTL Strategy Development :- Create BTL marketing strategies aligning with overall marketing and business goals.- Identify and prioritize target audiences for BTL campaigns.2. Campaign Planning and Execution :- Plan and execute BTL campaigns, including events, door-to-door, sponsorships, in-store promotions, and direct marketing.- Coordinate with internal teams and external vendors for successful campaign execution.3. Budget Management :- Manage the BTL marketing budget and track campaign expenses.4. Creative Content Development :- Work with the creative team to develop BTL marketing materials such as brochures, flyers, and promotional items.5. Event Management :- Oversee all aspects of events, including logistics, setup, staffing, and follow-up.- Ensure a seamless and memorable experience for attendees.6. Data Analysis and Reporting :- Monitor BTL campaign performance and use data insights for improvements.- Generate reports on the ROI and effectiveness of BTL efforts.7. Vendor and Partner Management :- Maintain relationships with BTL vendors, agencies, and partners.- Negotiate contracts to maximize value.8. Compliance and Legal Requirements :- Ensure all BTL activities comply with relevant laws and regulations. (ref:updazz.com)

updazz .com

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Job Detail

  • Job Id
    JD3488138
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Delhi, India
  • Education
    Not mentioned
  • Experience
    Year