Job Description

We are looking for an experienced Digital Marketing Manager to lead our digital marketing efforts in Bangalore. The ideal candidate will have a strong background in digital marketing strategies, campaign management, and team leadership.Key Responsibilities:Digital Strategy : Develop and execute comprehensive digital marketing strategies to drive online traffic, engagement, leads, and conversions.Campaign Management : Plan and manage digital marketing campaigns across various channels, including SEO, SEM, PPC, email marketing, social media, and display advertising.Content Strategy : Develop content strategies aligned with marketing goals, oversee content creation, and ensure SEO optimization.Social Media Management : Manage and optimize social media platforms (Facebook, Twitter, LinkedIn, Instagram, etc.) to increase brand awareness and engagement.Analytics and Reporting : Measure and report performance of all digital marketing campaigns, assess against goals (ROI and KPIs), and provide insights for improvement.Budget Management : Manage digital marketing budgets effectively, ensuring optimal allocation across channels and campaigns.Team Leadership : Lead and mentor a team of digital marketing professionals, fostering a collaborative and results-driven environment.Market Research : Conduct market research and competitor analysis to identify trends and opportunities for growth.Qualifications :- Bachelor\'s degree in Marketing, Communications, or related field. Master\'s degree preferred.- 7-10 years of experience in digital marketing with a proven track record of managing successful digital campaigns.- Strong understanding of current online marketing concepts, strategy, and best practices.- Experience in managing SEO/SEM, PPC, email marketing, social media advertising campaigns.- Proficiency in Google Analytics, CRM software, and other relevant digital marketing tools.- Excellent analytical, communication, and leadership skills.Application Process :Interested candidates meeting the above criteria are encouraged to apply by submitting their resumes and cover letters explaining their suitability for the role of Digital Marketing Manager. (ref:updazz.com)

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