Job Description

This position entails working from our office located in Teynampet, ChennaiResponsibilities- Manage AdWords and other paid channels- Set targets and build strategies to help achieve them- Develop and implement campaigns to better lead quality and beat the competition- Perform data analysis around web traffic and other key metrics- Monitor KPIs, and set up mechanisms to measure multiple campaigns across many online channels- Communicate with team members on campaign developments, timelines, and results- Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs)- Analyze web traffic metrics and suggest solutions to boost web presence- Monitor SEO/SEM, marketing and sales performance metrics to forecast trends- Keep up-to-date with our audience's preferences and proactively suggest newcampaigns- Liaise with Marketing, Sales, Design and Content teams to optimize customerexperience and ensure brand consistency- Establish best practices in digital marketingRequirements- 3-5 years of experience in Digital Marketing or a similar position preferred- Relevant Bachelor's degree preferred- Proven experience building campaign strategies from scratch- Basic knowledge of analytics tools and the ability to set up tracking/reportingmechanisms to capture key metrics- Experience working with data- Solid knowledge of web analytics tools like Google Analytics- Hands on experience with online marketing tools and practices- Demonstrable experience with SEO/SEM and CRM software (ref:updazz.com)

updazz .com