Manager - Analytics- Own the development of MMM models and its deployment through state of the art tools- Ability to improvise MMM models basis the client\'s need- Identify latest market trends in Marketing Measurement and create internal frameworks- Partner with Engagement teams to develop MMM product as customer zero, and be able to scale MMM capabilities- Explore how all measurement frameworks complement and integrate with one anotherLocation : Gurgaon or AhmedabadKey Requirements :- 2 to 5 and 7+ years of experience in building and deploying MMM solutions- Experience in building MMM models from the scratch- Good understanding of various MMM models methodology like Linear Regression, Hierarchical models etc.- Good understanding of Marketing measurement frameworks- Expert level understanding of Statistics and Machine Learning- Experience of building MMM models for industries like Retail, eCommerce and CPG is a big plus
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