Job Description

Lead Generation Specialist We are seeking a highly skilled and motivated Digital Marketing Lead Generation Specialist to join our clients team. As a lead generation specialist, you will be responsible for developing and executing effective digital marketing strategies to generate high-quality leads for the company. You will play a crucial role in driving the business growth by identifying and targeting potential customers and converting them into leads.Location : Navi MumbaiSalary : Upto 6.0 lpaWork Mode : OnsiteWorking Time : 10 to 6Working Days : Monday to Friday (Office) | All Saturday (WFH)Responsibilities :- Develop and implement comprehensive digital marketing strategies to generate organic & paid leads and drive customer acquisition.- Conduct market research to identify potential target audiences and develop customer profiles.- Optimize digital marketing channels, including search engine marketing (SEM), social media advertising, email marketing, and content marketing, to generate leads.- Create and manage effective digital advertising campaigns across various platforms such as Google, Facebook, Instagram & LinkedIn to reach the target audience and drive lead generation.- Monitor and analyse campaign performance data and make data-driven decisions to optimise campaigns and maximise lead generation.- Utilise marketing automation tools and CRM systems to track, manage, and report on leads and their progression through the sales funnel.- Minimum of 1year of experience with a good understanding of WordPress, websites, and CMS platforms.Requirements :- Prior experience in lead generation through PPC channels- In-depth knowledge of digital marketing channels and strategies, including SEM, social media advertising, email marketing, and content marketing.- Strong knowledge of lead generation techniques, including email marketing, social media prospecting, and other relevant strategies.- Attention to Detail with Exceptional organisational and time management skills, with the ability to multitask and prioritise tasks in a fast-paced environment.- Hands-on experience with digital advertising platforms, such as Google AdWords, Facebook Ads, LinkedIn Ads, etc.- Strong analytical skills and the ability to interpret data and make data-driven decisions.- Creative thinking and problem-solving abilities.- Ability to work independently and manage multiple tasks simultaneously. (ref:updazz.com)

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