Job Title: Lead Communication & Engagement Job Location: Navi Mumbai Experience : 6 to 8 years Budget : 10 - 12 LPA Roles & Responsibilities: MBA in Marketing & relevant experience for min. 6 to 8 years. Ability to understand external market trends, external benchmarking, internal business requirement for engagement on portal, personas and consumer behaviors. Good understanding of project management, design thinking and digital marketing tools and techniques. Proficient in instructional designing and visualizing content, creatives and audience Actively contribute in employee experience portal strategy by bringing in agile communication roadmap that leverages creative mediums for delivery while personalizing the communication content for different personas. Co-ordinate with technical partners, design team and internal stakeholders to ensure concept, design and execution of the communication material are as per agreed terms. Use storyboarding and scripting the communication campaign to drive maximum portal adoption and ensure that the reach goes to the last mile employee. Also use instructional designing, visualizing content and creatives.
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