Job Description

Key Responsibilities- Assist in the creation and management of digital marketing campaigns across various platforms (social media, email, website, etc.).- Support the development of content for blogs, social media, email newsletters, and other digital channels.- Monitor and analyze campaign performance using tools like Google Analytics, Google Search Console and social media insights, providing recommendations for improvement.- Conduct market research to identify trends and insights that can inform marketing strategies.- Help manage and update the company website and social media accounts.- Collaborate with the design team to create engaging visuals for digital campaigns.- Stay updated on industry trends, digital marketing tools, and best practices.- Communicate comfortably with prospective clients to understand their needs and offer appropriate solutions.- Manage leads generated through marketing efforts, ensuring effective follow-up and conversion strategies.- Gather data and clean leads to maintain an organized database for future marketing initiatives.Qualifications- Bachelor\'s degree in Marketing, Communications, or a related field is preferred.- Experience of 1 - 2 years in digital marketing or a related field.- Knowledge of the latest marketing trends and best practices.- Basic understanding of digital marketing concepts and tools.- Familiarity with social media platforms.- Strong written and verbal communication skills.- Detail-oriented with excellent organizational abilities.- Ability to work both independently and as part of a team.- Proficiency in Microsoft Office Suite; knowledge of graphic design tools is a plus. (ref:updazz.com)

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