Digital Marketing Executive Requirements Digital marketing executives are the jack-of-all-trades in the online marketing world. Here\'s a breakdown of the key requirements you\'ll typically find for this role: Essential:
Education: A Bachelor\'s degree in Marketing, Communications, or a related field is preferred. However, a strong portfolio and demonstrably relevant experience can supersede formal education.
Experience: 1-3 years of experience in digital marketing or a similar role is common.
Digital Marketing Knowledge:
Solid understanding of core digital marketing channels like SEO, SEM (PPC), social media marketing, email marketing, and content marketing.
Familiarity with digital advertising platforms like Google Ads and Facebook Ads.
Content and Analytics:
Experience with content creation or content management systems (CMS).
Proficiency in using analytics tools like Google Analytics to track campaign performance and website traffic.
Ability to interpret data and draw insights to optimize campaigns.
Communication and Collaboration:
Excellent written and verbal communication skills to collaborate with internal teams (designers, developers) and external agencies.
Ability to present marketing ideas and reports effectively.
Desired:
Specialization: Expertise in one or more specific digital marketing areas can be a major asset (e.g., SEO specialist, PPC specialist, social media marketing manager).
Marketing Automation: Knowledge of marketing automation tools like HubSpot or Marketo is a plus.
Copywriting: The ability to write clear, concise, and engaging marketing copy for various channels.
Creativity and Innovation: Strong brainstorming skills and a knack for developing fresh and effective marketing strategies.
Staying Updated: A commitment to staying current with the latest digital marketing trends and technologies.
Soft Skills: Solid problem-solving skills, time management, ability to work independently and meet deadlines, and a data-driven approach.
Job Type: Part-time Pay: \xe2\x82\xb99,558.44 - \xe2\x82\xb920,000.00 per month Expected hours: 28 per week Experience:
total work: 2 years (Required)
Work Location: In person Application Deadline: 31/05/2024
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