Role & Responsibility: -
• Developing Digital Marketing Campaigns:
• Create, plan, and execute effective digital marketing strategies (SEO, SEM, PPC, social media, email marketing, and content marketing).
• Collaborate with designers, developers, and content creators to deliver high-quality content and ads.
• Social Media Management:
• Manage the company's presence on social media platforms (e.g., Facebook, Instagram, LinkedIn, Twitter).
• Monitor social media trends and adjust campaigns as needed to ensure they are in line with current best practices.
• Search Engine Optimization (SEO):
• Optimize website content for search engines (keywords, meta descriptions, title tags).
• Analyze SEO performance and tweak content to improve ranking on search engines.
• Pay-Per-Click (PPC) Management:
• Manage PPC campaigns on platforms like Google Ads.
• Track and optimize campaign performance for better ROI.
• Content Creation and Management:
• Work on content strategies, including blogs, infographics, videos, and case studies, to attract and engage the audience.
• Ensure content aligns with the brand message and audience interest.
• Email Marketing:
• Develop email marketing campaigns aimed at driving engagement and conversions.
• Analyze open rates, click-through rates, and optimize future campaigns.
• Market Research and Competitor Analysis:
• Research industry trends and competitor activities to stay ahead.
• Analyze the target audience to understand their preferences and online behavior.
• Website Maintenance and Optimization:
• Ensure the website is functioning optimally and is user-friendly.
• Work with the technical team to fix any issues related to web performance.
• Budget Management:
• Manage and allocate the digital marketing budget across different channels for maximum effectiveness.
Job Type: Full-time
Pay: ?10,000.00 - ?25,000.00 per month
Schedule:
• Day shift
Ability to commute/relocate:
• Chandigarh, Chandigarh: Reliably commute or planning to relocate before starting work (Preferred)
Experience:
• total work: 1 year (Required)
Work Location: In person
Application Deadline: 21/11/2024
Expected Start Date: 01/12/2024
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