Job Description

Job Title: Digital Marketing Coordinator

Responsibilities:

- Website Management :

- Oversee the organization's website, ensuring it is user-friendly, up-to-date, and aligned with branding.

- Manage website content updates, including blog posts, landing pages, and product information.

- Analyze website performance using tools like Google Analytics and make recommendations for improvements.

- SEO Strategy :

- Conduct keyword research to identify opportunities for organic search growth.

- Optimize website content, meta tags, and images for better search engine rankings.

- Monitor and report on SEO performance, adjusting strategies as necessary to improve visibility.

- Social Media Marketing :

- Develop and execute social media strategies to increase brand awareness and engagement across platforms (e.g., Facebook, Twitter, Instagram, LinkedIn).

- Create and schedule engaging content, including posts, graphics, and videos.

- Monitor social media trends and analyze engagement metrics to optimize campaigns.

- Content Creation :

- Collaborate with the marketing team to develop content for blogs, newsletters, and social media.

- Ensure all content aligns with the brand voice and messaging.

- Campaign Management :

- Assist in planning and executing digital marketing campaigns, including email marketing, promotions, and events.

- Track and report on the performance of marketing initiatives, providing insights for future strategies.

#### Qualifications:

- Education : Bachelor's degree in Marketing, Communications, or a related field.

- Experience : Proven experience in digital marketing, website management, and SEO.

- Technical Skills : Familiarity with content management systems (CMS), SEO tools (e.g., SEMrush, Moz), and social media platforms.

- Analytical Skills : Ability to analyze data and derive actionable insights.

#### Desired Attributes:

- Strong creative and copywriting skills.

- Excellent organizational and multitasking abilities.

- Up-to-date with the latest trends in digital marketing and technology.

Job Types: Full-time, Fresher

Pay: ?9,000.00 - ?16,000.00 per month

Shift:

• Day shift
• Evening shift
• Morning shift
• Night shift

Work Days:

• Monday to Friday
• Weekend availability

Experience:

• total work: 1 year (Preferred)

Work Location: In person