Job Description

Job Title: Internal Digital Marketing Specialist

Location: Faridabad, Haryana

Company: The Space Lines

Reports To: Director

About The Space Lines:

The Space Lines is a leading company in Textile industry. We are committed to innovation

and excellence, aiming to deliver top-notch services and products to our clients. We are

looking for a dynamic and experienced Internal Digital Marketing Specialist to oversee and

manage our external marketing agency's activities.

Job Overview:

The Internal Digital Marketing Specialist will be responsible for coordinating with our

external marketing agency, monitoring their activities, ensuring alignment with our business

goals, and optimizing marketing strategies to enhance our digital presence. This role requires

a detail-oriented individual with strong analytical skills and a deep understanding of digital

marketing.

Key Responsibilities:

? Agency Coordination: Act as the primary liaison between The Space Lines and the

external marketing agency.

? Performance Monitoring: Track and analyze the performance of all digital

marketing campaigns executed by the agency.

? Strategy Alignment: Ensure that all marketing strategies align with our business

objectives and brand guidelines.

? Campaign Management: Oversee the planning, execution, and optimization of

digital marketing campaigns.

? Content Review: Review and approve all content, including social media posts,

blogs, emails, and advertisements.

? Data Analysis: Use analytics tools to gather insights and provide regular reports on

campaign performance.

? Budget Management: Monitor and manage the digital marketing budget to ensure

cost-effectiveness.

? Continuous Improvement: Identify opportunities for improving campaign

performance and suggest innovative marketing strategies.

? Compliance: Ensure all marketing activities comply with relevant regulations and

company policies.

? Stakeholder Communication: Maintain open communication with internal

stakeholders to keep them informed of marketing activities and results.

Qualifications:

? Education: Bachelor's degree in Marketing, Business, Communications, or a related

field.

? Experience: Minimum of 3-5 years of experience in digital marketing or a related

field. Experience in a similar oversight role is a plus.

? Skills:

o Strong understanding of digital marketing concepts and best practices.

o Proficiency in using digital marketing tools and platforms (e.g., Google

Analytics, SEO tools, social media management tools).

o Excellent analytical skills with the ability to interpret data and make data-

driven decisions.

o Strong project management and organizational skills.

o Exceptional communication and interpersonal skills.

o Ability to work independently and as part of a team.

o Familiarity with budget management and optimization techniques.

Job Types: Full-time, Permanent

Pay: ?40,000.00 - ?55,000.00 per month

Schedule:

• Day shift
• Fixed shift

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 1 year (Preferred)
• total work: 1 year (Preferred)

Work Location: In person

Expected Start Date: 29/07/2024