Job Description

Key ResponsibilitiesConduct Market Research : Gather and analyze data on consumer preferences, market trends, and competitive landscape to inform email marketing strategies.Email Campaign Support : Assist in the design and execution of email marketing campaigns, including crafting engaging content and segmenting email lists.Data Analysis : Utilize analytical tools to track and report on email campaign performance metrics such as open rates, click-through rates, and conversions.Report Creation : Prepare comprehensive reports summarizing research findings and campaign performance to present to the marketing team.Competitor Analysis : Monitor competitor email marketing strategies and industry trends to identify opportunities for improvement.Required SkillsCommunication Skills : Excellent verbal and written communication skills for crafting compelling email content and presenting research findings clearlyAnalytical Skills : Strong ability to analyze data and draw meaningful conclusions relevant to email marketing.Writing Skills : Proficient in creating engaging email copy that resonates with target audiences.Technical Proficiency : Familiarity with MS Office (Excel, PowerPoint) and basic knowledge of email marketing tools (e.g., Mailchimp, Constant Contact).Attention to Detail : Meticulous attention to detail in data collection, reporting, and proofreading email content.Team Collaboration : Ability to work effectively within a team environment. (ref:updazz.com)

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