Job Description

Qualification- MBA Duration: 6 monthsGoal:To assist in developing and executing communication strategies to reach the target audience with the right messaging to position Enhancesys and the business impact of the solution portfolio.Role:Marketing Strategy:- Work in developing and executing the marketing communications strategy.- Engage with internal teams- Involve in competitive research to understand market, players and significant strengths, opportunities and challengesContent:- Plan and Develop content across formats to position solutions and capabilities tailored to the target markets- Thought leadership plans and content creation - Blogs, posts, industry articles- Liaise with business teams and tech teams for the content- Product collaterals - brochures, presentationsBrand:- Align all marcom activities and assets to the brand and positioning of Enhancesys.- Measure brand awareness metrics to assess impact of marcom.Social engagement:- Create and execute a marcom calendar of events- Manage social media channels - primarily LinkedIn, YouTube and X- Ensure the website is a primary asset for engagement by publishing content and optimizing for SEO.Campaigns:- Marketing campaigns - design and execute campaigns across channels to generate awareness, consideration and qualified leads.- Be a key resource in planning and participation in tech and industry events and generating leads post event. (ref:updazz.com)

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