Job Description

About the Role:



We are looking for a proactive and creative Intern - Brand Marketing to join our growing team. This role will support our brand strategy while playing a key role in organising and managing events that enhance our brand presence. You will collaborate with cross-functional teams to ensure cohesive brand execution across all channels, while also overseeing event management and coordination.


Key Responsibilities:


#### Brand Strategy and Management:



• Assist in executing the overall brand strategy in alignment with the company's vision and business objectives.
• Support the development and implementation of brand communication plans across various platforms.
• Collaborate with the marketing team to ensure consistent brand messaging across all touchpoints.

#### Event Planning and Coordination:



• Lead the coordination and execution of both internal and external events, including roundtables, sponsored events, conferences, webinars, and others
• Work closely with vendors, suppliers, and internal stakeholders to ensure seamless event delivery.
• Ensure event branding is consistent and aligned with company standards.

#### Campaign Support:



• Assist in the creation of integrated marketing campaigns that build brand awareness and drive engagement.
• Coordinate with the design team to develop marketing materials and content for campaigns.
• Monitor campaign performance and provide insights to optimise future efforts.

#### Social Media and Digital Marketing:



• Manage social channels, and drive content generation by collaborating with cross-functional teams
• Monitor trends, create reports to analyse what's working, and what's not

#### Project and Stakeholder Management:



• Manage timelines, budgets, and deliverables for both brand marketing and event projects.
• Work closely with the internal teams to ensure alignment on event logistics and branding goals.
• Maintain regular communication with stakeholders to keep projects on track.

#### Vendor and Partner Coordination:



• Liaise with external partners, including event venues, vendors, and agencies, to ensure successful project execution.
• Handle negotiations and agreements with vendors to optimise event budgets and resources.

Qualifications:


• Fresher - 2024 passout (BBA, B.com or MBA) internship experience in brand marketing and event management, preferably in a fast-paced, high-growth environment.
• Proven experience in managing events, with a strong attention to detail.
• Excellent communication and project management skills.
• Ability to juggle multiple projects and deadlines, working both independently and within a team.
• Familiarity with brand campaigns, digital marketing and social media campaigns.
• Strong interpersonal and writing skills to coordinate with various teams and external partners and manage external communications.