: Responsibilities: Lead overall institutional marketing and outreach networking process for the Brand . Conceptualize the outreach strategy to ensure visible public and media attention and to attract the right quality and number of patients & institutional clients Create and nurture new alliances with corporates, aggregators, clubs, schools/colleges, local bodies, and channel partners Lead Community Outreach programs, Institutional Liasioning, Health Welfare, and Community relationship building Achieve targets of institutional webinars, tie-ups, and solid leads per month Organizing Online and Offline spine health counseling workshops for prospective patients Create a roadmap and make pitches to various institutions Consult and follow up with potential partners to understand their requirements, suggest a roadmap, and sign them up for services . Stay abreast of new developments in the sector to enhance the effectiveness of the outreach Conduct market assessments with business development teams to identify target audiences and possible partners within the community Create an events strategy and calendar of events to drive institution engagement on the ground and virtually Manage the partnership process including initiation, onboarding, and ongoing support, building relationships networking opportunities Requirements: 6+ years of experience in Institutional Sales & Marketing Excellent verbal and written communication skills A self-starter with a strong results orientation and the ability to work independently A high energy level and drive with an entrepreneurial approach to building and maintaining client relationships Good comfort level interacting with cross teams and industry professionals
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