Job Description

• Developing Campaign Strategies : Creating detailed influencer campaign plans aligned with the brand's goals and target audience.
• Identifying and Recruiting Influencers : Researching and selecting the right influencers who resonate with the brand image and audience demographics.
• Building Relationships : Establishing and maintaining strong, collaborative relationships with influencers and their management teams.
• Budget Management : Managing campaign budgets, ensuring efficient allocation and cost-effectiveness.
• Contract Negotiation : Overseeing agreements and contracts with influencers, ensuring terms and deliverables are clearly defined.
• Campaign Execution : Overseeing the launch and timely execution of influencer campaigns across platforms.
• Performance Monitoring : Tracking campaign KPIs and metrics such as reach, engagement, conversions, and ROI.
• Reporting and Analysis : Preparing comprehensive reports on campaign performance and suggesting optimizations for future campaigns.
• Trend Analysis : Staying updated on industry trends, platform algorithm changes, and emerging influencer marketing strategies.
• Crisis Management : Addressing any campaign-related issues promptly to safeguard brand reputation.
• Collaboration with Teams : Working with internal teams, such as marketing, content, and PR, to align influencer activities with overall brand strategies.
• Compliance and Legal Oversight : Ensuring all influencer collaborations comply with advertising and disclosure regulations.
• Feedback and Improvement : Gathering feedback from influencers and stakeholders post-campaign and implementing learnings for continuous improvement.

Job Types: Full-time, Permanent, Fresher

Pay: ?25,000.00 - ?35,000.00 per month

Benefits:

• Provident Fund

Schedule:

• Day shift
• Monday to Friday
• Morning shift

Supplemental Pay:

• Overtime pay

Ability to commute/relocate:

• Bangalore City, Karnataka: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Public relations: 2 years (Required)
• PPC Campaign Management: 3 years (Required)
• Google Ads: 2 years (Required)
• Facebook Advertising: 2 years (Required)
• Performance marketing: 3 years (Required)

Location:

• Bangalore City, Karnataka (Required)

Work Location: In person