Job Description

DesignationRegional Sales Manager \xe2\x80\x93 Trade PowerPosition ObjectiveTo understand the external and internal business environment for identifying the key deliverables for Region and allocate responsibilities to the team to ensure achievement of the same and to create and maintain a profitable channel in the region.To understand the external and internal business environment for identifying the key deliverables for the Region and allocate responsibilities to the team to ensure achievement of the same and to create and maintain a profitable channel in the region.Principal ResponsibilityA. Sales Plan Formulation:\xc2\xb7Ensure achievement of Sales targets as per the market potential.\xc2\xb7Understand the external and internal business environment, seasonal buying trends and market penetration and forecast the key deliverables for the Region.\xc2\xb7Identify the key focus areas for the Region and allocate responsibilities to the team to ensure achievement of the same.\xc2\xb7Ensure the formulation of the regional strategy for meeting up various set business targets - CSI, sales volumes, market share.\xc2\xb7Plan promotional activities for the Regions to increase awareness among the customer and finally contribute to sales volume.\xc2\xb7Coordinate with marketing department in planning marketing strategy for the Region.\xc2\xb7Ensure Influencer Management (Retail Samriddhi & Smart Saver programs) and drive sales efficiency through E Mitra and B.E.S.T.\xc2\xb7 Drive implementation of Price Hygiene and implementation for Power products at all distributors, dealer\xe2\x80\x99s & sub dealer\xe2\x80\x99s points.B. Network Management:\xc2\xb7To get district wise penetration for desired business volume\xc2\xb7 Ensure the tracking of the competitor\xe2\x80\x99s network or unrepresented area to seek the future opportunity in the network expansion.\xc2\xb7Constantly strive to improve performance and delivery of existing partners through guidance and reviews\xc2\xb7 Coordinate with Regional Service Manager and Training Centre to ensure the training requirements of manpower so as to improve service & support to dealers\xe2\x80\x99 network.C. Customer Satisfaction Management and Complaint Redressal System:\xc2\xb7Ensure the occurrence of customer contact programs to ensure the better visibility and reach among customers.\xc2\xb7 Analyze the customers\xe2\x80\x99 complaints and ensure corrective and preventive measure taken for the quick redressal of the complaints.\xc2\xb7Ensure support system to the field team across the Region for the resolution of any critical customer complaint.D. Budget Management:\xc2\xb7Assure the effective usage of allotted budget for office expenses per month.\xc2\xb7 Ensure the timely payment collection and dealers\xe2\x80\x99 claims settlement across the Region.\xc2\xb7Ensure cost to sales ratio & cost control for the region.\xc2\xb7 Close coordination with internal BU\xe2\x80\x99s to support Regional sales at Execution level.G. MIS Report analysis:\xc2\xb7Analyze MIS report for tracking monthly progress and improve the qualitative parameters for the Region.Knowledge\xc2\xb7Knowledge of Local Dealers, Distributors & Market Players within the region\xc2\xb7Knowledge of market and competition like other brands, range, schemes, prices, etc.\xc2\xb7Strong Product KnowledgeFormal Education\xc2\xb7Graduate(B.Com/BA/BMS)/ Engineer(B.E) from a recognized university\xc2\xb7Masters Degree with specialization in Sales & MarketingAdditional Position Specification\xc2\xb715+ years of relevant experience in Sales & Marketing of Low & Medium Voltage electrical products, should have handled 3-4 states of a region.\xc2\xb7The candidate should possess good convincing power, leadership skills, team management and desire to succeed and achieve the sales goals.\xc2\xb7Should have an art of influencing people and motivating sales team.\xc2\xb7The candidate must possess good communication skills\xc2\xb7The candidate must possess good language skills (English, National and Regional)\xc2\xb7The candidate must possess excellent coordination skills and time management skills\xc2\xb7This profile required extensive travellingYour Key Interactions will be withExternal Customers\xc2\xb7Dealers\xc2\xb7Distributors\xc2\xb7Consultants\xc2\xb7Builders\xc2\xb7End CustomersInternal Customers\xc2\xb7Sales Team\xc2\xb7ASIs and State Head\xc2\xb7Customer Care Team\xc2\xb7Marketing team\xc2\xb7Branding TeamOrganization Chart

PMS Consulting