Position: SEM Analyst Years of Experience: 2 to 4years Expected Salary : upto 5.50LPA (From current salary we can provide upto 20%hike within our budget)Location: Palavakkam, Chennai Working days: 5 days, Monday\xe2\x80\x93Friday & Tuesday to saturday (Rotational shift) Preferred: Immediate Joiners or 15 Days Notice period. Designation: SEM Roles & Responsibilities:
Implement effective paid digital advertising campaigns to attract qualified prospects with cost-
effective strategies across Facebook, Google and other paid advertising platforms.
Launching optimized adverts through online channels to drive digital engagement for current
projects as well as increase company and brand awareness.
Build, test and optimize paid ad campaigns to consistently improve performance
Analyse and report on campaigns, A/B tests, leads, and revenue and ROI.
Strong ROI across digital marketing channels.
Consistent tracking, reporting, knowledge sharing, and rapid iteration.
Enterprise-level knowledge and experience in Google Analytics and tag management
solutions.
Monitoring and optimizing the performance of all digital marketing campaigns. Liaising with
internal teams on project start-up requirements and during the study enrolment to deliver against the business target.
Assisting in planning, implementing, and monitoring the ongoing company presence on online
media platforms Skills Required:
Google, Meta, Adroll, Bing, Taboola, LinkedIn, google tag manager/google optimize