Head Of Sales And Marketing
Year Kolkata, West Bengal, India
Job Description
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Job Title: Head of Sales and Marketing - Real EstateLocation: Kolkata, IndiaCompany: Multicon GroupJob Type: Full-timeAbout Us: Multicon Group is a leading real estate firm dedicated to delivering top-notch projects. Our focus is on innovation, quality, and customer satisfaction. We are seeking a dynamic Head of Sales & Marketing to lead all marketing and sales initiatives to grow the real estate business in Eastern India.Job Summary: As the Head of Sales and Marketing, you will be responsible for creating strategic plans to establish and enhance our brand presence, driving sales, allocating resources to different projects, and setting both short-term and long-term goals for the department. You will inspire team members, drive success, and lead our Sales and Marketing department to maximize profitability and enhance competitiveness in the market.Key Responsibilities:1. Sales & Negotiation:
- Identify, quantify, and pursue business opportunities through market surveys.
- Prepare and deliver compelling sales pitches.
- Manage broker channels and real estate agents, providing guidelines and support to achieve sales targets.
- Devise and implement innovative schemes to boost channel partner performance.
- Conduct channel partner meets for training and recognition.
- Support in developing and implementing strategic marketing and sales campaigns.
- Support in print advertising campaigns and video ads on social media.
- Plan, coordinate, and execute events to promote brand awareness.
- Implement various promotions, events, and campaigns to enhance brand visibility.
- Participate in exhibitions to promote the brand.
- Oversee the entire project lifecycle from launch to completion.
- Handle customer queries and grievances, providing timely resolutions.
- Coordinate with accounts and legal teams to ensure smooth and hassle-free customer experiences.
- Manage allotments, demand letters, money receipts, and the execution of sale agreements and deeds.
- Send fit-out/possession letters, initiate preview for snagging, and handle project handovers.
- Foster strong alliances and expand the companys market presence.
- Identify and recruit new partners.
- Liaison with leading banks and NBFCs for project approvals and home loan processes.
- Ensure timely disbursal of home loans in coordination with banking partners.
- Mentor, train, and develop team members to ensure operational efficiency and product knowledge.
- Coordinate with salespersons for site visits and customer interactions.
- Prepare collection reports and set collection targets as per demand.
- Utilize data analysis to track marketing campaign performance and sales metrics.
- Implement performance marketing strategies to optimize lead generation and conversion rates.
- Manage corporate public relations and communications to enhance the companys brand image.
- Handle corporate communications related to sales and marketing activities.
- Conduct CRM activities to enhance the customer experience by improving service standards.
- Develop marketing collateral including brochures, folders, pamphlets, flyers, videos, and presentations.
- Prepare monthly market survey reports on competitors.
- Bachelors degree in Marketing, Business, or a related field. MBA is a plus.
- At least 10-15 years of experience in the real estate industry.
- Proven experience as a sales leadership role the real estate sector.
- Strong strategic thinking and leadership skills.
- Excellent understanding of digital marketing concepts and best practices.
- Proficient in technology systems like ERP, CRM, lead management etc.
- Outstanding communication and interpersonal abilities.
- Creative mindset with strong analytical skills.
- Ability to manage multiple projects and lead a diverse team.
- Competitive salary and performance-based incentives.
- Health insurance and retirement plans.
- Professional development opportunities.
- Dynamic and collaborative work environment.
- Health insurance
- Provident Fund
- Day shift
- Real estate sales: 10 years (Required)
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Job Detail
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Job IdJD3340378
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationKolkata, West Bengal, India
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EducationNot mentioned
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ExperienceYear