Job Description

Role: Head: Branding, Marketing and Communications
Location: Sultanpur Metro, New Delhi
Experience: 8+ years [4+ years in social sector]
Salary: 8-10 LPAAbout Org:
ELMS Sports Foundation, is on the lookout for a Head of Branding, Marketing and Communications. Started in 2017, ELMS through its different initiatives such as Project Chhalaang and High Performance has been working towards the idea of Sports for Development and Sports for Excellence over the past 8 years.We are in search of a dynamic, passionate professional eager to contribute to a sport-related organization with a unique and impactful brand.Role:As the Head of Branding, Marketing and Communications for ELMS Sports Foundation, you will be at the forefront of driving our non-profit organizations mission of empowering underprivileged communities through sports and education. This leadership role demands a strategic thinker who excels in building brands for social initiatives, build compelling narratives for social media engagement and has experience in using communication for effective brand building for the organization overall.Responsibilities: * Brand Strategy and Development:

• Develop and implement comprehensive brand strategies to enhance awareness and recognition of the organization.
• Ensure brand consistency across all communications and marketing channels.
• Manage brand assets, including logos, color schemes, and brand guidelines.
• Marketing:

• Plan, execute, and optimize marketing campaigns that align with organizational goals and priorities.
• Utilize various channels (digital, social media, print, events, etc.) to maximize campaign reach and impact.
• Digital and Social Media Management:

• Oversee the organizations digital presence, including website content, social media platforms, and email marketing campaigns.
• Create compelling content that engages stakeholders and promotes our mission effectively.
• Stay updated on digital marketing trends and best practices to drive growth and engagement.
• Manage the partnership with the digital marketing and branding agency to optimise the social media and communication efforts of the organization.
• Internal Communications:

• Ensure effective internal communication strategies to keep staff and volunteers informed and engaged.
• Develop internal newsletters, announcements, and other communications materials.
• Collaboration and Leadership:

• Collaborate closely with other departments to support their communication and marketing needs.
• Provide leadership and guidance to junior staff and volunteers involved in marketing and communications activities.

Act as one of the key spokespersons for ELMS and its different initiatives in various forums, advocating for the organizations mission and building its profile.Desired Qualifications, Experience and Competencies: * Education: Bachelors degree required, preferably in Communications, Marketing, Business, or a related field. Masters degree or other professional skill development certifications will be preferred.

• Experience: Over 8 years in non-profit sector, with 4+ years in leadership roles specifically in branding and communications.
• Strong understanding of digital marketing tools and techniques, including SEO, SEM, and social media analytics.
• Excellent written and verbal communication skills, with the ability to craft compelling messages for different audiences.
• Creative thinker with a strategic mindset and ability to drive initiatives from concept to execution.
• Strong project management skills and ability to prioritize tasks in a fast-paced environment.
• Exceptional communication and interpersonal skills, with the ability to engage and inspire a wide range of stakeholders.
• Strong leadership skills with a track record of building and managing high-performing teams.
• Genuine passion for and commitment to the mission and values of the organization and its initiatives, with an understanding of the transformative power of sports and education in community development.

The Head of Branding, Marketing and Communications is a critical role at ELMS, offering the opportunity to make a substantial impact through strategic leadership, innovative branding, and the cultivation of meaningful communication with the critical stakeholders and the ecosystem at large.Hiring Note: Applications will be reviewed on rolling basis. This job is first posted on July 4, 2024 onHave questions, ping us on WhatsApp helpline: +8058331557

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