Group Shopper Marketing Manager Gt

Year    Mumbai, Maharashtra, India

Job Description


WhoWeAre At Kenvue , we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science,we\'re the house of iconic brands - including NEUTROGENA , AVEENO , TYLENOL , LISTERINE , JOHNSON\'S and BAND-AID that you already know and love. Science is our passion; care is our talent. Our global team is made by 22,000 diverseand brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers.With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day. Weput people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting foryou!Join usinshapingour future-and yours.For moreinformation clickhere. WhatYouWillDo This role will focus to build shopper-based store execution, competition understanding and selling strategy as well as organizational capability for General Trade Retail Environment (RE) Develop 5P strategies across retail environments (REs), annual and quarterly plans based on Category and Brand Strategies Robust RE, shopper Customer insights. Ensure profitability goals are met by optimizing overall shopper investments Provide input on retailer perspective in commercial process. Develop team capability build shopper-based store execution, competition understanding and selling strategy as well as organizational capability for Self-Care portfolio Key Responsibilities- Build Go to market roadmap for General Trade RE (Chemist, Grocer, Cosmetic & Other REs) for next 3 years Deliver India Consumer NTS, GP, TIE targets Shape organization\'s understanding of General Trade shoppers across All Franchises [Baby, FemCare, Skin, Oral, Self Care (OTC)] and strengthen shopper marketing fundamentals on business Define Where-to-Play (Right stores by channel) and How-to-Win choices (Visibility, Assortment, Distribution, Trade terms) Prepare CD brand objectives and plans as per Annual and Quarterly Operating plans. Develop Quarterly Activity and Promotion activity grid across REs Develop RE strategy and 5Ps on RE customer and shopper expertise/insights Identify, prioritize Shopper/RE Insights across REs (to be the expert in the RE) Understand key competitor activity Across RE Stay on top of key competitor activity for GT RE across franchises Deliver General Trade RE business sales target Hold together Sales forecast for RE Franchise across Franchise. Work with frontline and supply chain on forecasting and BTL plans to minimize forecasting errors and maximise OTIF-D Work with finance to forecast and reconcile gross to net and other trade investments Develop robust RE Business analysis to be the expert on the business by RE Input in the Innovation process for Self-Care and develop Go to Market strategy for New Product Launches Bring Customer/Retailer perspective in commercial process Develop 5P\'s communication tools to sales Team to execute the plans Responsible for 5P\'s tracking, for continuously monitoring and work with CDT for corrections when needed Education- MBA in Sales & Marketing Experience and Skills- Minimum 5 years of work experience in FMCG/Food Industry Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employmentwithout regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteranstatusand will not be discriminatedagainst on the basisofdisability. Primary Location Asia Pacific-India-Maharashtra-Greater Mumbai Job Function Selling Consumer Job Qualifications WhatWeAreLookingFor

foundit

Beware of fraud agents! do not pay money to get a job

MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.


Related Jobs

Job Detail

  • Job Id
    JD3200366
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Mumbai, Maharashtra, India
  • Education
    Not mentioned
  • Experience
    Year