Group Marketing Manager

Year    Bangalore Rural District, Karnataka, India

Job Description

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Position Title: Marketing Manager

Educational Qualification: BE / B.Tech & MBA

Company Description: We are a leading global provider of engineering services

:

We are in search of a dynamic, self-motivated individual with a strong business acumen to join our team as a Marketing Manager. This role will be instrumental in crafting and executing a comprehensive, integrated marketing strategy aligned with our business objectives. It offers significant visibility and provides an opportunity to elevate brand awareness, enhance stakeholder engagement, and establish thought leadership.

Primary Responsibilities:
  • Shape marketing strategy and plans through insightful market analysis and competitor evaluations.
  • Develop compelling digital content across various platforms including websites, Account-Based Experience, social media, Points of View, video scripts, and internal communications.
  • Employ analytical thinking and research prowess to gather market insights, competitive intelligence, and customer trends, facilitating informed decision-making by senior leadership.
  • Showcase expertise in product packaging, campaign management, marketing execution, creativity, and effective engagement with sales and delivery leadership.
  • Execute hybrid events aligned with marketing and business strategies.
  • Foster collaborative relationships with diverse stakeholders.
  • Craft engaging presentations and promotional materials.
  • Demonstrate proficiency in reporting and interpreting data.

Ideal Candidate Profile:
  • Proficiency in crafting captivating narratives and creating content that resonates with audiences.
  • Demonstrated ability to conceive and execute multi-touch marketing campaigns, collaborating seamlessly with various stakeholders.
  • Comprehensive understanding of marketing domains including branding, communications, events, analyst relations, public relations & media, customer-focused workshops, and social media.
  • Sound knowledge of the latest technological trends in the engineering and R&D sectors, with expertise in utilizing marketing automation tools such as Pardot.
  • Experience in crafting compelling content, transforming technical inputs into persuasive value propositions and thought leadership materials.
  • Familiarity with leveraging platforms like LinkedIn, search engines, and programmatic advertising for digital marketing.
  • A collaborative team player, skilled at working effectively with diverse teams.

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Job Detail

  • Job Id
    JD3314186
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Bangalore Rural District, Karnataka, India
  • Education
    Not mentioned
  • Experience
    Year